Marketing Associate

1-3 Years

Job Description

Key Responsibilities

Assist in planning and implementing brand marketing campaigns and promotional activities.
Coordinate with internal departments and external suppliers to ensure timely execution of marketing projects.
Develop and maintain marketing materials, presentations, and promotional content.
Monitor competitors, market trends, and consumer insights to identify opportunities for brand growth.
Analyze campaign performance and prepare reports with recommendations for improvement.
Ensure brand consistency across all marketing and communication materials.
Support product launches, events, trade shows, and other brand-related activities.
Coordinate with the Sales team to support marketing initiatives and promotional programs.
Manage inventory of marketing collaterals and promotional materials.
Perform other duties assigned by the Marketing Manager or immediate supervisor.

Qualifications

Bachelor's degree in Marketing, Business Administration, Communications, Advertising, or a related field.
At least 1–3 years of experience in brand management, marketing, or a related role.
Strong communication and interpersonal skills.
Excellent organizational and project coordination abilities.
Proficient in Microsoft Office (Word, Excel, PowerPoint).
Knowledge of digital marketing and social media platforms is an advantage.
Experience with graphic design tools (e.g., Canva or Adobe Creative Suite) is a plus.
Strong analytical and problem-solving skills.
Ability to manage multiple projects and meet deadlines.
Creative, detail-oriented, proactive, and able to work independently as well as in a team.

Preferred Skills

Marketing campaign planning and execution
Brand management
Market research and competitor analysis
Event coordination
Content development
Presentation and reporting skills
Time management and multitasking
This job description is suitable for a Brand Associate in industries such as pharmaceuticals, FMCG, manufacturing, retail, or consumer products.