Marketing Assistant - Virtual Assistant

This is a remote position.

About the Role

Virtual Rockstar is hiring a Virtual Marketing Assistant on behalf of a health and wellness practice in the US.

The Virtual Marketing Assistant will service as a key member and will serve as a direct point of contact for the patientscommunicating through text, phone calls, and voicemails via our CRM platform. The primary focus will be to engage with patients in a friendly, professional, and brand-aligned manner to schedule appointments and support their health and wellness journey.

The client is looking for someone with a strong background in Medical, fitness, and health/wellness, who also has sales and/ or customer service experience. You'll need to be confident, empathetic, and enthusiasticmatching the tone, energy, and voice of the brand in every interaction. Your ability to build trust, listen actively, and communicate clearly will be essential in helping the patients feel supported and motivated.
This position is designed to help foster strong patient relationships, ensure smooth communication, and encourage patients to begin and stay engaged in their health journey.

About Our Client
Our client's purpose is to change lives and challenge the status quo by advancing better health and wellness through customer excellence, innovation, and autonomy.

They foster a collaborative, patient-centered culture that values innovation, accountability, and teamwork. Their goal is to deliver exceptional service while creating meaningful connections with patients and the community.

Responsibilities

Patient Communication & Engagement

• Communicate with patients via telephone, text, and email in a professional and positive manner.

• Follow up with patients to encourage appointment scheduling and continued care.

• Provide a high-energy, supportive presence to excite patients about starting their health journey.

Marketing & Outreach Support

• Assist the marketing team in coordinating campaigns and outreach initiatives.

• Support social media engagement by responding to inquiries or directing messages to the appropriate team members.

• Help maintain a positive reputation through patient and community engagement.

Collaboration & Administration

• Join team meetings to stay aligned with patient engagement and marketing goals.

• Provide administrative support on projects and campaigns as needed.

Tools & Systems Used

• EMR: Athelas Air

• CRM: CIMA Growth Solutions

• Social media platforms & scheduling tools

• Basic design and communication tools

Requirements

• Proven experience in medical, fitness, or health & wellness industries.
  
• Prior experience in sales, patient engagement, or client-facing roles.
  
• Excellent written and verbal communication skills.
  
• Confident, empathetic, and enthusiastic personality with a patient-first mindset.
  
• Ability to match brand tone, energy, and voice in every interaction.
  
• Strong active listening and trust-building skills.
  
• Comfortable handling phone calls, texts, and voicemails professionally.
  
• Tech-savvy; able to work within a CRM platform and other digital tools.
  
• Highly organized, detail-oriented, and reliable.
  
• Ability to work US business hours.
  

Benefits

• Competitive salary commensurate with experience.

• Opportunities for professional development and growth.

• Work in a dynamic and supportive team environment.

• Make a meaningful impact by helping to build and strengthen families across the globe.