Job Description
'Lead Backer (Non-voice)
Key Responsibilities
Manage and update leads in CRM (data entry, tagging, pipeline tracking)
Respond and follow up with leads via SMS/email to set appointments
Track communications and maintain accurate lead records
Coordinate appointments and hand-offs to agents
Support lead generation, campaigns, and CRM integrations
Build drip campaigns, alerts, and automated follow-ups
Monitor lead flow, agent activity, and performance reports
Create dashboards, trackers, and productivity reports
Provide admin/marketing support (flyers, newsletters, referrals)
Profile Requirements:
Highly organized with strong attention to detail
Experience in CRM or lead management is a plus
Strong communication skills (written, SMS/email)
Tech-savvy and quick to learn systems/tools
Proactive, analytical, and process-driven mindset
Able to multitask in a fast-paced environment
Problem-solver with initiative and accountability'
