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it group, inc.

Lead Generation Associate

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  • Posted 13 hours ago
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Job Description

FUNCTION OF THE DEPARTMENT & MAIN PURPOSE OF THE JOB

The position is responsible for sourcing new sales opportunities by conducting outbound calls and email interactions. Responsible for routing qualified leads to the outside sales team and monitors the progress of quality leads. The position is also responsible for shortening the sales cycle by bridging the gap between generated leads and qualified leads.

DUTIES & RESPONSIBILITIES

  • Conduct outbound calls to potential customers, introducing products and services.
  • Qualify leads by understanding customer needs and identifying opportunities.
  • Follow up on leads from marketing campaigns or other channels to close sales.
  • Maintain a thorough understanding of the company's products and services to communicate benefits effectively.
  • Build and maintain strong relationships with customers through excellent customer service and follow-ups.
  • Update CRM systems with detailed records of interactions and sales progress.
  • Collaborate with the sales and marketing teams to align on goals and improve sales strategies.
  • Provide regular feedback on customer responses, market trends, and opportunities to enhance product offerings.

EDUCATIONAL BACKGROUND

  • Must be a Bachelor's Degree Graduate

QUALIFICATIONS

  • At least 1-2 relevant years of experience
  • Excellent communication and interpersonal skills.
  • Ability to work in a fast-paced, goal-oriented environment.
  • Knowledge of digital marketing strategies, LinkedIn prospecting, and email campaigns is a plus.
  • Basic knowledge of CRM systems and experience using productivity tools (e.g., Microsoft Office, and Google Workspace) is a plus.

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About Company

Job ID: 148936411