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Virtual Rockstar Careers

Lead Generation & Campaign Management Specialist - Virtual Assistant

2-4 Years
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Job Description

This is a remote position.

Virtual Rockstar is hiring a full-time Lead Generation & Campaign Management Specialist on behalf of our client a thriving coaching business that helps ambitious women break free from burnout, reconnect to their bodies, and lead from authenticity, joy, and feminine embodiment.

As the Lead Generation & Campaign Management Specialist, you'll be responsible for identifying, engaging, and nurturing qualified leads across platforms like LinkedIn, Instagram, and TikTok. You'll initiate genuine, values-aligned conversations that turn curiosity into connection and connection into clients.

About Our Client

Our client is a sought-after therapist and feminine embodiment coach whose mission is to help women release shame, heal from burnout, and rediscover their power and creativity. Her company culture is grounded in integrity, self-expression, and emotional intelligence a warm, purpose-driven environment where creativity, clarity, and compassion come first.

Responsibilities

Lead Generation & Client Nurture

Generate qualified leads through LinkedIn, Instagram, and TikTok outreach.
Initiate and maintain warm, authentic conversations that reflect the brand's voice and values.
Track and organize all leads in Go High Level to ensure consistent follow-up and clean next steps.
Schedule and manage consultation calls on the client's calendar.
Follow up with warm leads via DM or email to guide them toward booking sessions.
Support paid-ad lead flow and ensure leads are properly tagged and nurtured through automations.

Marketing Support & Campaign Management

Manage and schedule email campaigns and automations in Go High Level.
Maintain and update pipelines, automations, and workflows to support lead nurturing.
Assist with social media scheduling and light content edits for Reels, Shorts, and TikToks as needed.
Help repurpose long-form content into shareable social assets when needed.
Track engagement metrics and provide reports on lead activity, bookings, conversions, and campaign performance.

CRM & Systems Management

Keep Go High Level CRM clean, accurate, and well-organized.
Create and refine workflows to streamline lead management and client communication.
Monitor campaign analytics and provide actionable insights for optimization.

Customer Care & Communication

Respond promptly and warmly to messages, comments, and email inquiries.
Provide light customer support to guide prospects through milestones and next steps.
Maintain a tone that is professional, compassionate, and aligned with the brand's values.

Requirements

2+ years of experience in lead generation, digital marketing, or customer engagement.
Proficiency with Go High Level required.
Strong written and verbal English communication skills.
Excellent organizational skills with strong attention to detail.
Experience managing social media, especially Instagram, TikTok, and LinkedIn.
Comfortable with basic content editing tools (e.g., Canva, Descript, or similar) helpful but not the core of the role.
Familiarity with email marketing, CRM management, and workflow automations.
Emotional intelligence and empathy must enjoy connecting with people genuinely.
Self-starter who takes initiative and thrives in a collaborative, creative environment.

Benefits

Competitive salary commensurate with experience.
Opportunities for professional development and growth.
Work in a dynamic and supportive team environment.
Make a meaningful impact by helping to build and strengthen families across the globe.




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Job ID: 135981813