Key Accounts Supervisor Retail

The Key Accounts Supervisor – Retail is responsible for managing and growing Tapa King's retail key accounts, including Landers, WalterMart, SM, Metro, and other strategic retail partners. The role drives sales growth, expands product distribution and listings, strengthens customer relationships, and ensures effective execution of commercial programs across assigned accounts.

The position serves as the primary point of contact for assigned retail partners and works closely with internal teams to ensure product availability, account servicing, promotional execution, and achievement of sales and profitability objectives.

• Manage and develop strong, long-term relationships with assigned retail key accounts.
• Develop account plans and sales strategies to achieve monthly and annual sales targets.
• Monitor and analyze sales performance by account, branch/outlet, and product/SKU, and recommend corrective actions when necessary.
• Identify and pursue opportunities for new product/SKU listings, additional store coverage, increased distribution, and account expansion.
• Lead account presentations, business reviews, commercial negotiations, and coordination of account requirements.
• Negotiate and manage promotions, discounts, trade programs, and other commercial initiatives while protecting company profitability.
• Coordinate product launches, promotional campaigns, sampling activities, and other sales-driving initiatives within assigned accounts.
• Monitor inventory levels, product availability, replenishment, merchandising, pricing, and promotional compliance across retail outlets.
• Work closely with Supply Chain, Operations, Marketing, Finance, and other internal teams to ensure timely fulfillment of orders and resolution of account concerns.
• Prepare sales forecasts, account performance reports, promotional evaluations, and recommendations for management.
• Monitor customer purchase orders, deliveries, sales documentation, and account-related requirements to ensure timely and accurate processing.
• Coordinate with Finance on account receivables, deductions, claims, and other commercial transactions as necessary.
• Supervise and provide direction to assigned sales coordinators and merchandisers, ensuring effective execution at store level.
• Conduct regular market and store visits to assess execution, competitive activities, pricing, merchandising, and opportunities for business growth.
• Manage key account projects and ensure agreed milestones, timelines, deliverables, and quality standards are achieved.

• College graduate, preferably in Business Management, Marketing, or a related field.
• At least 2 years of sales or key accounts experience, preferably in an FMCG, food, or retail environment.
• Experience handling modern trade, supermarkets, hypermarkets, or major retail accounts is an advantage.
• Strong commercial, sales, presentation, and negotiation skills.
• Good analytical ability and basic financial acumen.
• Proficient in Microsoft Excel, PowerPoint, Word, and Google Workspace.
• Highly organized, detail-oriented, and capable of managing multiple accounts and priorities.
• Strong interpersonal and communication skills with a high level of professionalism and integrity.