Key Responsibilities
Directly handles and conducts affiliate marketing activities focused on, but not limited to the following:
- Affiliate Recruitment & Onboarding
- Directly identify, evaluate, recruit, and onboard high-potential affiliates (OFW influencers, bloggers, financial advisors, remittance partners, organizations/companies, etc.). Furthermore, conduct research to identify new growth opportunities.
- Creates and suggests for approval commission structures, incentive programs, and exclusive promotions to attract affiliate partners. Gathers necessary documentation/data to validate the suggested program. Implements the same once approved.
- Conducts program presentations, trainings, marketing materials, and referral tracking tools to affiliates for seamless onboarding.
- Conducts market research on all potential affiliate partners.
- Strategy & Campaign Development
- Execute data-driven affiliate marketing campaigns to increase lead generation and conversion rates.
- Directly work with other marketing teams to create marketing assets for affiliates (social media posts, email templates, ad banners, etc.).
- Partner Relationship Management
- Consistently coordinates and meet up with affiliate partners to maintain strong relationships with existing affiliates to optimize performance.
- Regularly utilizes affiliate tracking platforms and analytics tools to monitor performance (click-through rates, conversion rates, cost per acquisition).
- Prepare and present monthly performance reports with key metrics and actionable recommendations.
Qualifications
- Bachelors degree in business management, marketing, communications or similar field.
- Atleast 2 years experience in affiliate marketing, loan consultant handling, partnerships (experience in financial services or fintech is a plus).
- Excellent presentation, communication, negotiations, and relationship building skills.
- Proven ability /track record to design and develop strategic marketing campaigns and programs.
- Knowledge on social media channels and platforms is a must.
- Experience working with OFW communities/clients, influencers, or fintech companies is an advantage but not necessarily required.
- Willing to go on fieldwork.
