Junior Brand Manager for Quality Subs Management (Retention)
Junior Brand Manager for Quality Subs Management (Retention)
PLDT2-4 Years
This job is no longer accepting applications
Job Description
Education
College degree in Marketing, Business Administration, or other related course
Qualifications
- At least 2 years work experience in brand management, marketing, consumer engagement, sales, or creative/below-the-line agencies in whichever industry
- Excellent written and verbal
Duties and Responsibilities
- Develop and implement churn prevention and antichurn programs for atrisk subscribers.
- Lead reactivation initiatives for inactive or lapsed Smart Prepaid subscribers.
- Manage CRMdriven lifecycle and triggerbased retention journeys.
- Collaborate with Analytics and Usage teams to identify churn drivers and recovery opportunities.
- Track retention outcomes and continuously refine churn mitigation strategies.
- Responsible for achieving project
