Head of Go-to-Market & Trade Channels - Global FMCG

We are a leading global FMCG organization with a strong portfolio of trusted brands and a presence across key international markets. Our success is driven by innovation, execution excellence, and deep partnerships across retail and distribution channels.

• Develop and execute a comprehensive go-to-market and Route-to-Market strategy aligned with overall business objectives
• Lead growth and performance across Modern Trade and General Trade channels, ensuring strong market penetration
• Drive distributor management excellence, including selection, onboarding, performance tracking, and capability development
• Establish and optimize territory coverage plans, outlet segmentation, and service frequency models
• Build and strengthen strategic partnerships with key modern trade accounts through joint business planning and negotiations
• Implement in-market execution standards, merchandising excellence, and customer engagement programs
• Analyze sales data, shopper insights, and competitive benchmarks to inform commercial strategies and forecasts
• Collaborate cross-functionally with marketing, supply chain, finance, and demand planning for seamless execution
• Lead, coach, and develop high-performing sales and field teams to drive accountability and results
• Identify opportunities for digital transformation and tools to improve salesforce productivity and distributor visibility