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Head of Brand Marketing / Brand Manager (Hybrid, Makati)

  • Posted 16 hours ago
  • Be among the first 10 applicants

Job Description

  • Lead the branding for the Philippines leading technology company
  • Shape advocacy-driven campaigns for citizens

About Our Client

A leading technology services platform in the Philippines. They take a proactive and innovative approach to marketing and commit to delivering exceptional products and services to their customers. This role is an opportunity to contribute to a growing team in a fast-paced environment.

Job Description

  • Develop and execute the passenger marketing and brand strategy.
  • Own the annual marketing roadmap aligned to business priorities and cultural moments.
  • Drive awareness, consideration, trial, repeat bookings, and customer retention.
  • Lead integrated campaigns across ATL, BTL, digital, social, influencer, and experiential channels.
  • Manage marketing budgets and optimize channel investments to maximize ROI.
  • Build and manage strategic partnerships that drive visibility and customer growth.
  • Oversee social media, community-building, and advocacy initiatives.
  • Monitor brand health, campaign performance, consumer insights, and growth opportunities.
  • Partner closely with Product, CRM, Performance Marketing, Operations, and Commercial teams.
  • Lead, coach, and develop a high-performing marketing team.

The Successful Applicant

  • Proven experience managing brands end-to-end from strategy and operations through execution.
  • Strong background in annual planning, brand strategy, and integrated marketing campaigns.
  • Experience managing marketing budgets and media investments.
  • Ability to translate consumer insights into commercial and brand outcomes.
  • Strong stakeholder management and cross-functional leadership capability.
  • Previous people management experience highly preferred.
  • Commercially minded, data-driven, and comfortable in fast-paced environments.

What's On Offer

  • Opportunity to shape a nationally recognized, purpose-driven brand
  • High-impact role with cross-functional visibility
  • Collaborative and fast-paced work environment
  • Competitive compensation and benefits package

Contact:

Quote job ref: JN-052026-7017249

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About Company

Job ID: 153851289

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