Head of Brand & Credibility

At Rua Seguridad, we take pride in fostering a professional and supportive workplace where employees are valued and empowered to excel. We offer a competitive compensation package and a range of benefits designed to promote well-being, professional growth, and work-life balance, including:

• Generous annual leave and holiday entitlements
• Comprehensive health and life insurance coverage
• Opportunities for professional development and career advancement
• Collaborative and inclusive company culture
• Hybrid work arrangements to support work-life balance

About Us

Rua Seguridad Corp. is a proudly Filipino-owned, ISO-certified leader in thermoplastic road marking paints, bitumen products, and road safety solutions. Since our establishment in 2006, we have built a nationwide presence and an outstanding track record in supporting major infrastructure projects.

CORE RESPONSIBILITIES

This role exists to turn Rua's daily execution into regional authority. You are building a system that transforms real work into technical authority, employer attraction, sales trust, and industry presence.

1. Technical Authority & Communications

Own website blogs, LinkedIn presence, and regional positioning narrative.

Work with engineers and technical writers; edit and approve all authoritative content.

2. Content Engine Management

Operate the content system, manage calendars, coordinate freelancers, and enforce publishing discipline.

3. Field Documentation System

Create systems for site documentation. Convert field inputs into blogs, social content, and sales stories.

4. Sales Enablement

Produce decks, case studies, and brochures. Ensure messaging aligns with sales needs.

5. Employer Branding

Position Rua as an employer of choice through real culture storytelling.

6. Vendor Management

Brief and manage designers, writers, and media partners.

QUALIFICATIONS

• Strong writing, editing, and storytelling skills
• Ability to understand and translate technical concepts
• Solid project management and organizational skills
• Experience managing vendors and creative partners
• Familiarity with B2B audiences and communication dynamics