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Full-Time HARO Expert (Remote)
We are hiring a full-time HARO Expert to join our team and support our media outreach and link-building efforts using Help A Reporter Out (HARO) and related platforms.
If you are passionate about crafting high-impact pitches, love writing, and want to help secure high-quality media placements and backlinks we want to hear from you!
Position Overview
As our HARO Expert, you will be responsible for:
Monitoring daily call out opportunities and identifying relevant queries
Researching and writing compelling, journalist-ready responses that match query requirements
Submitting top-quality pitches in a timely manner
Following up professionally with journalists when needed
Helping grow our clients visibility through strategic media outreach
Tracking outreach results and improving response quality over time
This is a full-time, remote role with a consistent daily schedule starting at 7:00am Melbourne Time.
Responsibilities
Pitching on behalf of reps/clients of varying niches to Journalists
Using HARO, Sourcebottle, Featured, and other top-tier PR platforms to secure backlinks and build digital credibility
Review HARO emails and select relevant journalist requests
Draft tailored responses that clearly answer journalist queries
Use multiple outreach platforms when needed (HARO, SourceBottle, Featured, etc.)
Maintain quality standards and ensure accurate, timely pitching
Track your progress and results each day
KPIS
Submitting specific, valuable pitches
Not submitting CHATGPT or AI generated content
Not submitting facts you find on Page One of Google, but client specific statistics and ideas
Identify low-value domains or irrelevant journalist opportunities and removing as options
Checking metrics, journalist history, and nuanced signals
Within the first 3 months reaching a 10% success rate
Skills & Qualifications
Must-Have:
A Wordsmith and Link Go Getter
Digital PR experience
Writing experience
Excellent English writing skills
Strong attention to detail and ability to follow structured processes
Reliable, proactive, and able to work independently
Comfortable with daily deadlines and remote work (Preferred (but not required):
Background in PR, journalism, communications, or SEO outreach
Ability to analyse what makes a pitch effective and resonate with journalists
BenefitsJob ID: 139404961