GTM Planning Specialist

GTM Planning Specialist

Main Responsibilities:

1. Support Market Strategy Planning:
2. Assist in developing GTM strategies and plans for AIOT products based on market research and competitive analysis.
3. Identify target customer segments, key selling points, and market entry strategies.
4. Support Product Launch Execution:
5. Coordinate new product launch activities, including timeline planning, resource allocation, and budget management.
6. Create and implement marketing materials (e.g., advertisements, sales toolkits).
7. Assist with Data Analysis and Feedback:
8. Collect and analyze market data, sales data, and customer feedback to optimize GTM strategies.
9. Monitor market trends and promptly adjust marketing plans as needed.
10. Complete tasks assigned by the mentor or supervisor as needed.

Qualifications:

1. Bachelor's degree or higher in Marketing, Business Administration, or a related field.
2. Proficiency in market analysis tools and data management methods.
3. Quick thinker with strong learning, analytical, and problem-solving skills.
4. Excellent communication and teamwork abilities, strong resilience, and the capability to handle a multi-tasking work environment.
5. Proficiency in English and Mandarin Chinese as working languages;
6. Enthusiastic about joining Xiaomi as a full-time employee after graduation.