Our client is in search of aGrowth Marketing Specialistwho thrives on scaling brands and driving measurable growth. This role is perfect for a marketing professional with a proven track record of building lead funnels, optimizing customer acquisition, and managing CRM systems like HubSpot. The successful candidate will act as a growth hacker, experimenting with strategies to significantly boost traffic, engagement, and conversions.
Key Responsibilities
- Develop and execute strategies to grow organic leads and web traffic.
- Use HubSpot (and other CRM platforms) to manage contacts, track leads, and automate marketing flows.
- Measure and report on marketing KPIs (conversion rates, click-through rates, etc.).
- Manage and optimize campaigns across multiple platforms (email, social, SEO, etc.).
- Create and manage regular content for social media platforms to drive engagement and growth.
- Work with the design and dev teams to ensure high-performing landing pages and websites.
- Conduct A/B testing and analytics to improve marketing outcomes.
Qualifications:
- 2+ years of experience in digital marketing, performance marketing, or similar.
- Hands-on experience with HubSpot or comparable CRMs.
- Strong grasp of content marketing, SEO, and analytics.
- Ability to calculate and interpret conversion rates and marketing ROI.
- Demonstrated success in growing traffic and leads (portfolio or case studies required).
- Familiarity with paid advertising, social media marketing, and email campaigns.