Growth Marketing Associate

Job Title: Growth Marketing Associate

Work Set Up: Remote (Philippines)

Shift: US Core Business Hours

Overview

At the heart of the Android ecosystem, the store provides the apps, games, and digital content services that bring Android devices to life. The Play Store serves over a billion users in 150+ markets and is a critical driver of Google's overall revenue growth.

This is a vendor role with Highspring for a client's team, a Fortune 100 company.

This position is currently remote until further notice in the Philippines.

Our client's team is seeking a Marketing Coordinator to provide project management and operational support for key marketing initiatives.

The Marketing Coordinator will partner with a team of Product Marketing Managers to drive planning and execution of push notifications, emails, and offers for key store and developer moments, in close collaboration with many cross-functional teams.

This role requires developing campaign execution plans, managing milestones, copywriting and proofing messages, and analyzing campaign results. Additionally, this role provides support to senior marketing managers to ensure that campaigns are delivered on time and to optimize team processes for scalability and efficiency.

Responsibilities

* Write engaging copy for user-facing marketing communications, including push notifications and emails, aligned with brand guidelines.

* Manage end-to-end execution of push notification, email, and offer campaigns with the Operations team.

* Gather campaign requirements from cross-functional teams (copy, targeting, landing pages), confirming creative asset requirements. Liaise with Ops for setup and proofing prior to launch.

* Complete post-launch activities for each campaign, including pulling performance data from dashboards and compiling results and learnings.

* Execute and scale campaigns, working across multiple internal cross-functional teams

* Pull and review quarterly data, organizing info into pivot tables and slides for shareouts

* Continually optimize team processes for scalability and efficiency.

Minimum Qualifications

* Bachelor of Science in Marketing, Business Administration, Engineering or equivalent.

* 3+ years experience within one or more of the following fields: CRM marketing, lifecycle marketing, or product marketing

* Strong multi-tasking skills, multiple concurrent projects.

* Extremely organized and detail-oriented, with superb communication skills.

* Scrappy, resourceful, and able to take initiative with little direction.

* Naturally curious, analytical thinker with strong influencing skills.