Google Ads Specialist

About the Client:

Our client is a rapidly growing digital systems consultancy and marketing agency supporting real estate and home improvement businesses across the UK. Using Go High Level as a backbone, our client builds bespoke marketing and operational automation systems, as well as performance-driven Meta and Google Ads lead generation campaigns.

Role Overview:

You will take full ownership of Google Ads setup and management. As the agency's Google Ads client base grows, you'll play a key role in building this service from the ground up.

Key Responsibilities:

• Keyword research and strategy development
• Campaign and ad group creation from scratch
• Manage ad spend and optimize for conversions and ROI
• Coordinate with the web development team to ensure landing pages are conversion-friendly
• Provide weekly client-friendly reports (Notion preferred)
• Review performance and optimize campaigns every 23 weeks based on data
• Ongoing improvement of current processes & SOPs to deliver exceptional value to our clients
• Embrace the culture of going above and beyond for clients to ensure we exceed expectations

Must-Have Skills:

• Google Ads certification or equivalent experience
• Proven ability to launch and manage campaigns from scratch
• Strong understanding of lead generation KPIs (CPL, ROI, conversion rates)
• Familiarity with UK home improvement/real estate markets is a plus