Lead Game-Changing Digital Projects at AIA!
Are you a talented Google Ads Expert with a passion for driving powerful digital solutions At Australian Internet Advertising (AIA), we're not just running adswe're crafting profitable strategies that drive real growth for our clients. With a proven track record of delivering exceptional results, we're looking for an experienced specialist to join our team and lead high-impact, cutting-edge Google Ads campaigns.
As our Google Ads Expert, you'll be at the center of it all, strategizing, executing, and optimizing accounts that exceed client expectations. You'll collaborate with talented teams across SEO, creative branding, and project management to provide holistic solutions that help businesses achieve their goals. If you're passionate about performance marketing, thrive in a fast-paced environment, and know how to maximize ROI, this is the role for you.
What You'll Do: Drive Digital Excellence
In Google Ads:
- Develop and launch paid campaigns across all Google Ads platforms (Search, Shopping, Performance Max, Display, Video).
- Conduct detailed keyword research, competitive analysis, and strategic audience segmentation within Google's ecosystem.
- Write compelling ad copy, implement effective bidding strategies, and build high-quality campaign structures.
- Ensure proper implementation and troubleshooting of conversion tracking via Google Tag Manager (GTM) and Google Analytics 4 (GA4).
In Performance & Reporting:
- Analyze performance data using Google Ads Manager and GA4, and proactively adjust strategies to maximize ROAS, lead generation, and other client KPIs.
- Provide regular, insightful reporting and clear, actionable recommendations to clients and internal stakeholders.
- Stay updated on platform changes, algorithm updates, trends, and best practices within Google's advertising landscape.
In General:
- Collaborate effectively with design and project management teams to align ad creatives and landing page experiences with campaign objectives.
- Troubleshoot and resolve tracking, data, and performance issues quickly.
- Attend Google Meet calls for project discussions, reviews, and client reporting.
- Be proactive, organized, and clear in your communication.
Why You'll Love This Role
This isn't just another media buying job; it's an opportunity to manage significant budgets and drive impactful projects that make a real difference for businesses. You'll work on diverse campaigns and stay at the cutting edge of paid search technologies. Plus, you'll collaborate with an energetic team of digital experts who are passionate about pushing boundaries. If you're looking for a role where your expertise will be valued and your ideas will shape the future of digital marketing at AIA, this is it.
What You'll Bring to the Role
- Experience: At least 4+ years managing Google PPC campaigns, with a heavy emphasis on e-commerce (Shopping/PMax) and lead generation, with proven results.
- Google Expertise: Expert-level proficiency in Google Ads Manager, Google Analytics 4 (GA4), and Google Tag Manager (GTM).
- Budget Management: Experience handling significant monthly ad spend (e.g., $10k+ portfolio management).
- Analytical Skills: Strong analytical and reporting skills; ability to translate complex data into business recommendations.
- Digital Advertising Background: A clear understanding of how paid media supports overall digital advertising campaigns.
- Collaboration: Excellent communication skills to work effectively with project managers, designers, and clients.
- Location:Must be based in the Philippines and available to work full-time (Monday to Friday).
Work Environment & Tools
- All time tracking, task updates, and project management are handled in ClickUp as our centralized platform for everything we do for clients.
- You will receive your own dedicated Australian Internet Advertising Google Workspace account.
- Scrin (screenshot monitoring tool) must be used during all work hours for transparency and accountability.
- You are required to use your own hardware (computer/laptop) and maintain a strong, reliable internet connection.
- We will provide all necessary access and software required for you to successfully complete your role.
- Clear and timely communication is essential, as is accurate logging of hours and progress within our systems.
Ready to Join Us
If you're excited about the opportunity to make an impact as a Google Ads Expert, we want to hear from you! Hit Apply below.
And remember, if you don't check every single box, don't hesitate to reach out anyway! We're always on the lookout for motivated and like-minded individuals who are eager to contribute and grow with our team. We can't wait to see what you bring to the table.
