Responsible for developing PR strategies for integrated campaigns, leveraging existing relationships with media, creators, and cultural networks to generate visibility and earned attention for AnyMind PH brands. This project-based role is ideal for senior PR practitioners with strong industry connections and a deep understanding of social-first communications.
What You'll Do
- Develop PR and influencer amplification strategies, building culturally relevant narratives, hooks, and story angles aligned with campaign objectives
- Leverage existing relationships with editors, journalists, publishers, and online communities to pitch stories and secure impactful media placements
- Collaborate with creative teams in brainstorms to shape talkable campaign ideas, stunts, collaborations, and cultural hooks
- Recommend influencer and creator lineups, suggesting talent tiers and tactics that align perfectly with the overarching PR strategy
- Provide strategic advisory throughout the campaign lifecycle, guiding teams on PR risks, sentiment considerations, and public-facing messaging
- Identify real-time trends and social behaviors to capitalize on earned media and conversation opportunities
- Support the development of press releases and media kits, advising internal teams on media approaches and timings
- Evaluate campaign success by supporting the reporting on PR and influencer impact
Who You Are
- Proven career history in Public Relations with a strong PR portfolio showcasing successful campaigns
- Extensive experience in integrated campaigns with a deep understanding of social-first and influencer-driven communications
- Established, strong connections with media professionals, creators, talent managers, and cultural networks
- Highly creative and strategic thinker capable of identifying trends and translating them into conversation-worthy ideas
- Excellent communicator with the ability to advise internal teams and stakeholders on PR sensitivities and messaging
- Self-driven and adaptable, thriving in a dynamic, project-based environment
Why You'll Love It
- Competitive Salary
- Performance Review (2 times per year)
- Performance Bonus (1 time per year from 0.5-month to 3-month salary amount) applied after probation
- Annual Paid Leave (15 days)
- HMO (200K Gold Package)
- Quarterly, Annual MVP Awards
- Macbook will be provided
- Monthly, Quarterly, and Annual local awards
- Annual Global Awards (Can win up to 2,000 USD)
- All-Hands All Accomodation and Travel Expenses Paid Trip to Once A Year to another country
- Work in professional and dynamic environment
- Good chance to explore new trends in a digital market
- Opportunity to learn most advanced advertising technology platforms
