Executive, Content Analytics & Insights

About WPP Media

WPP is the trusted growth partner for the world's leadingbrands. With exceptional talent, trusted data and intelligence, and world-classpartnerships - all united by our pioneering agentic marketing platform, WPPOpen - we help clients navigate change, captureopportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringingtogether media, data, and partnerships to deliver creative personalisation atscale. Connected through WPP Open and powered by Open Intelligence, clients seeexactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

We are looking for a passionate and analyticallydriven Executive, Content Analytics & Insights to join ourgrowing team. In this role, you will support the measurement, analysis, andoptimisation of content performance across multiple platforms and channels,translating data into actionable insights that drive client strategy andbusiness outcomes.

Key Responsibilities

Analytics & Reporting

• Monitor and analyse content performance across digital platforms including social media, owned & earned channels, video, and web
• Build and maintain regular reporting dashboards using tools such as Google Analytics, Sprinklr, Brandwatch, or similar
• Track KPIs including reach, engagement, sentiment, viewability, and conversion metrics
• Prepare clear and concise weekly, monthly, and campaign-level performance reports

Insights & Strategy Support

• Translate complex data sets into meaningful, actionable insights for internal teams and clients
• Identify content trends, audience behaviour patterns, and competitive intelligence
• Support senior team members in developing data-led content strategies and recommendations
• Conduct post-campaign analysis and contribute to end-of-campaign reviews

Collaboration & Client Servicing

• Work closely with content, planning, and strategy teams to align analytics outputs with campaign objectives
• Support client presentations with relevant data storytelling and visualisation
• Liaise with platform partners (Meta, Google, TikTok, YouTube, etc.) to gather data and benchmark performance

Tools & Technology

• Maintain proficiency across analytics and social listening platforms
• Assist in the onboarding and optimisation of analytics tools
• Support the team in exploring emerging measurement frameworks and methodologies

Requirements

Experience & Education

• Bachelor's degree in Marketing, Communications, Data Analytics, Statistics, or a related field
• 1-2 years of experience in a media, digital marketing, or analytics role (agency experience preferred)

Skills & Competencies

• Strong numerical and analytical mindset with a curiosity for data
• Proficiency in Microsoft Excel and PowerPoint experience with data visualisation tools (e.g., Tableau, Looker Studio) is a plus
• Familiarity with social media platforms and their native analytics tools
• Good understanding of digital media KPIs and content performance metrics
• Excellent written and verbal communication skills
• Ability to manage multiple projects and meet deadlines in a fast-paced environment
• Strong attention to detail and a proactive, solutions-focused attitude

Life at WPP Media & Benefits

Our passion for shaping the next era of media includesinvesting in our employees to help them do their best work,and we're just as committed to employee growth as we are toresponsible media investment. WPP Media employees can tap into the global WPPMedia & WPP networks to pursue their passions, grow their networks, andlearn at the cutting edge of marketing and advertising. We have avariety of employee resource groups and host frequent in-officeevents showcasing team wins, sharing thought leadership, andcelebrating holidays and milestone events. Our benefits include competitivemedical, group retirement plans, vision, and dental insurance, significant paidtime off, preferential partner discounts, and employee mental health awarenessdays.

WPP Media is an equal opportunity employer and considersapplicants for all positions without discrimination or regardto particular characteristics. We are committed to fostering a culture ofrespect in which everyone feels they belong and has the same opportunities toprogress in their careers.

We believe the best work happenswhen we're together, fostering creativity, collaboration, andconnection. That's why we've adopted a hybrid approach,with teams in the office around four days a week. If you require accommodationsor flexibility, please discuss this with the hiring team during the interviewprocess.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) formore information on how we process the information you provide.

While we appreciate all applications received, only thosecandidates selected for an interview will be contacted.