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emapta global

Executive Audience Insights

3-5 Years
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Job Description

Where Your Insights Influence Millions of Readers Daily

Exceptional analysts belong where insight drives measurable business growth. As Executive Audience Insights, you will uncover patterns in audience engagement, subscriptions, and customer behavior that shape editorial planning, product development, and commercial performance. Join a newly established team built for top-tier analytical talent seeking meaningful impact, executive exposure, and sustained career growth with Emapta.

Job Overview

Employment type: Full time

Shift: Day Shift, Weekends Off

Work setup: Onsite, Megatower, Ortigas

The Qualifications We Seek

Education & Experience

  • Tertiary qualification in Analytics, Statistics, Economics, Business, or a related field, or equivalent practical experience
  • 3-5 years in analytics, insights, research, reporting, or BI roles, ideally in media, digital, subscriptions, e-commerce, or similar data-rich environments
  • Hands-on experience producing dashboards, reports, and basic analyses that support decision-making
  • Exposure to subscription or audience-driven businesses is desirable but not essential
  • Comfortable working with large datasets; able to structure questions, select appropriate cuts of data, and spot patterns, trends, and anomalies
  • Able to turn numbers into simple charts, tables, and narratives that non-technical stakeholders can understand
  • Strong focus on accuracy, consistency, and data quality; able to manage multiple requests and deliver to agreed timelines
  • Keen to understand why patterns are occurring and how they connect to product, editorial, and commercial decisions
  • Comfortable with SQL/BigQuery (or equivalent) for data extraction and joins, or willingness to quickly build this capability
  • Experience with BI / dashboard tools (e.g. Looker Studio, Tableau, Power BI or similar)
  • Familiarity with web/app analytics platforms and core digital metrics (sessions, pageviews, funnels, retention)

Your Daily Tasks

Audience & Subscription Analysis

  • Extract, prepare and analyse data on audience reach, engagement, acquisition, retention and churn across brands and channels
  • Support the development and maintenance of audience and subscriber segmentations (e.g. lifecycle, value, engagement, content needs)
  • Combine data from multiple sources (web/app analytics, subscriber systems, dashboards, tests) to answer specific business questions

Reporting & Dashboards

  • Build and maintain regular reports and self-serve dashboards for editorial, product, growth and retention teams
  • Ensure that dashboards are accurate, consistent and easy to interpret, with clear definitions and commentary where needed
  • Monitor key KPIs (e.g. DAUs, conversion, trial performance, churn, engagement) and highlight changes, risks and opportunities

Insight & Storytelling

  • Translate analysis into simple, visual summaries (slides, one-pagers, charts) that clearly explain what happened, why, and what we should do
  • Contribute to brand and portfolio performance updates, including monthly or quarterly packs
  • Help prepare materials for stakeholder meetings, workshops and presentations

Experimentation Support

  • Work with the Manager Audience Insights and Experimentation team to set up, track and analyse tests (paywall, offers, content treatments, messaging, channels)
  • Ensure test results are captured, quality checked and clearly documented, with recommendations for next steps
  • Help build a library of learnings from experiments and pilots

Ways of Working & Continuous Improvement

  • Follow agreed data quality, documentation and governance practices for queries, reports and dashboards
  • Identify opportunities to automate recurring analysis and reporting to free up time for deeper insight work
  • Contribute ideas to improve processes, definitions and tooling across the Audience Insights and wider data community

Key Metrics

  • Quality and reliability of reports, dashboards, and analyses delivered
  • Use and adoption of insights and dashboards by stakeholder teams
  • Contribution to improvements in audience and subscriber KPIs (where analysis or recommendations informed decisions)
  • Timeliness and responsiveness to agreed priorities and deadlines
  • Stakeholder feedback on clarity, usefulness, and collaboration

Exciting Perks Await!

  • Opportunity to help build a newly established high-performing team from the ground up
  • Competitive Salary Package
  • HMO coverage with free dependent upon regularization
  • Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks)
  • Day shift schedule
  • Fixed weekends off
  • Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
  • Unlimited upskilling through Emapta Academy courses (Want to know more Visit: https://emapta.com/training-calendar/)
  • Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
  • Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
  • Unlimited opportunities for employee referral incentives across the organization
  • Standard government and Emapta benefits
  • Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
  • Fun engagement activities for employees
  • Mentorship and exposure to global leaders and teams
  • Career growth opportunities
  • Diverse and supportive work environment

Join the Top 1% Talent. A better career. A better life.

Welcome to Emapta Philippines, where high-performing professionals build long-term global careers with leading international companies. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025 and a finalist in the 2026 Inspiring Workplaces Awards Asia, Emapta delivers a workplace defined by stability, growth, and purpose. Here, your career moves forward with meaningful opportunities, world-class support, and a culture built for excellence.

Apply now and be part of the #EmaptaEra.

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Job ID: 147234743

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