Editorial Director, ASEAN

ABOUT THE ROLE

Leadership & Strategy

• Lead and inspire the Regional Content team in developing industry-leading, high-impact content across platforms.
• Define and drive the editorial vision, tone, and voice aligned with client objectives and brand identity.
• Manage, mentor, and develop team members, providing clear direction, feedback, and career growth opportunities.

Content Development & Execution

• Lead the creation of high-quality content, including social media posts, blog articles, long-form features, press releases, campaign taglines, advertising copy, and other written materials.
• Generate compelling story ideas, headlines, and editorial angles tailored to target audiences.
• Conduct and guide research on industry trends, audience behavior, and newsworthy topics to create relevant and engaging content.
• Collaborate closely with account services, creative, strategy, and planning teams to translate ideas into compelling, innovative messaging.
• Serve as a trusted advisor to internal teams and clients across the ASEAN region on content strategy, messaging, and editorial quality.
• Present concepts and strategies confidently to stakeholders and clients when required.
• Ensure consistency, clarity, and excellence in all deliverables.
• Ensure all content complies with media laws, copyright regulations, and ethical standards.
• Uphold responsible and accurate storytelling practices.

Innovation

• Develop and implement processes, tools, and workflows to improve team efficiency and content quality.
• Introduce innovative approaches, formats, and platforms to keep the agency's content competitive and forward-thinking.
• Identify opportunities for thought leadership and proactive storytelling that drive visibility and engagement.
• Collaborate with and provide regular (e.g., weekly) reports to upper management on deliverables, industry trends, and content opportunities.  

ABOUT YOU

• You have at least 8 years of experience in writing and editing for PR, social media, and digital, including blog posts, articles, press releases, campaign taglines, advertising copy, creative writing, and brand journalism.
• You're a graduate of a bachelor's degree program in Public Relations, Journalism, Communications, or any related course.
• You have proven experience collaborating effectively within young, diverse, and multicultural teams.
• You have excellent conceptual thinking and storytelling skills.
• You have knowledge and experience with social media and search engine optimization (SEO) practices.
• You have outstanding communication skills in English and Filipino (both written and spoken).
• You are up to date with new trends, and are curious, creative, proactive, and open to experimentation.
• You have a collaborative mindset and the confidence to collaborate effectively with clients and cross-functional teams across the region.
• You believe efficient communication is sparked by positive conversations.
• You are able to lead creative discussions, present ideas with clarity, and receive feedback constructively.
• You believe that empathy fuels great creativity, and that clear, human conversations are at the heart of all communication.

ABOUT VERO

Vero is an award-winning strategic communications consultancy advising some of Southeast Asia's leading brands, corporations, and non-profit organizations. 

As a B Corp-certified consultancy across all its offices and a signatory to the Clean Creative pledge since 2022, Vero is committed to responsible and impactful communications.

With a team of over 300 communications professionals, Vero operates across Indonesia, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam, with a strategic partnership in Myanmar. The consultancy takes a multidisciplinary approach, specializing in public relations, influencer marketing, government relations, and event management. By integrating deep market expertise with data-driven insights and innovative storytelling, Vero helps brands navigate complex landscapes, build meaningful connections, and craft narratives that drive real, sustainable impact. 

Listed among the Global Top 250 Agencies by PRovoke Media and winner of numerous Southeast Asia Consultancy of the Year awards, Vero designs integrated marketing and communications strategies that resonate within and across this vibrant region's digital ecosystems and fast-growing economies.

WORKING AT VERO 

You will be a member of a multicultural team of communication specialists spread across the region and brought together by their passion for creative and efficient strategies. We take pride in creating deeply simulating flexible workplaces that are professional and inspiring.

Vero also invests in a comprehensive set of employee benefits, including but not limited to:

Unlimited Leave: Your allocated holiday time at Vero will be unlimited. We trust our people to use good judgment when given guidelines for making decisions about taking a holiday, and we know that our teams work better when they can rest and take a proper break from work. Our goal is that every team takes an average of 15 days (minimum!) per person a year.

Flexible work: At Vero, we believe in flexibility and trust. We support both working from home (WFH) and face-to-face interactions in countries where offices are available. Our team leaders decide where their teams will work, whether it's at the office, from home, or at a third space like a local café. Our office in the Philippines is moving to a hybrid office setup, where we're looking to spend 1-2 days each week in the office. We understand that everyone has different needs and preferences, so we offer flexible working hours from Monday to Friday, which may vary depending on workload and client needs.

Home Office Setup: Vero offers one company laptop, as well as subscriptions to relevant industry media, social sentiment analysis, and business intelligence tools and dashboards upon request.

International Travel: Where relevant and possible, Vero encourages teams to travel for events/client work and to meet Vero colleagues in the region. In any given year, manager-level team members have the opportunity to visit some of Vero's other offices, attend industry events, and follow their clients if they handle regional projects.

Thought Leadership and Training: Vero sponsors team members with training tools and resources, both internal and external. Details of training programs and incentives will be shared upon your onboarding. This includes training and development investments organized by the company as well as specialized programs that our executives may come across and feel are needed for team development. For example, this could be a program organized by a group such as PR WEEK or PRCA, or a training program that focuses on business in general. Across the Vero group, we are seeking new and better ways to help people develop careers.

Health Insurance: Vero provides private medical insurance as a benefit. The actual package and structure of the insurance may be determined by the Company and at its sole discretion.

Mental Health Budget: Vero understands the importance of access to proper mental health support; all our employees can access counseling. The access to this budget and the content of your therapy are 100% confidential; only you and your therapist know what is being said during sessions.