Position Type: Part-time
Location: Philippines (Remote)
Schedule: Australian Time
About the Company
Our client is a renowned Australian jewellery brand known for timeless, handcrafted designs and a loyal customer base across online and boutique channels. Committed to quality, ethical production, and authentic storytelling, the digitally led brand is on a growth trajectory, aiming to deepen connections with jewellery lovers through innovative e-commerce strategies, email marketing, and a high-performing website.
About the Role
We are seeking a results-driven Ecommerce & CRM Manager to lead website and email marketing initiatives. This part-time role (1525 hours/week) has the potential to transition to full-time as the business scales.
You will manage the Shopify storefront and Klaviyo email strategy, optimizing user experience, conversion, and retention. This role suits a digitally savvy marketer with hands-on experience in Shopify, Klaviyo, and CRO, who thrives at the intersection of strategy and data-driven execution.
Responsibilities
- Own and optimize the Shopify storefront, including product updates, landing pages, seasonal launches, and stock management.
- Lead the implementation of a new website to improve user experience, scalability, and conversion performance.
- Build and maintain Klaviyo email marketing flows, automations, and campaigns.
- Optimize conversion rate through A/B testing, UX improvements, and website analytics.
- Monitor and report on key performance metrics (CAC, LTV, ROAS) and recommend strategies for optimization.
- Implement marketing automation and segmentation strategies for personalized customer experiences.
- Collaborate with external partners for paid campaigns where necessary, ensuring alignment with website and email strategy.
- Maintain brand consistency across the website, emails, and digital touchpoints.
- Recommend improvements to existing systems (reviews, email sequences, loyalty programs) and assist in implementation if required.
- Stay updated on e-commerce and email marketing best practices, platform updates, and emerging tools.
Competencies and Qualifications
Must-Have
- 5+ years of digital marketing experience in e-commerce or DTC retail, with a focus on website and email marketing
- Strong hands-on experience with Shopify and Klaviyo
- Proven ability to plan, execute, and optimize website and email campaigns
- Working knowledge of CRO, analytics, and reporting tools (Google Analytics, Shopify Analytics, Klaviyo reporting)
- Excellent project management and organizational skills
- Strong analytical mindset with the ability to interpret performance data
Nice-to-Have
- Experience with paid campaigns (Meta, Google, Pinterest, TikTok)
- Background in fashion, jewellery, or lifestyle brands
- Basic graphic design or video editing skills (Canva, Adobe Express)
- Experience with automation tools, loyalty programs, or CRM strategies
- Degree in Marketing, Digital Communications, or related field
Key Qualities
- Organized, dependable, and detail-oriented
- Goal-oriented with a focus on measurable growth
- Strategic thinker who connects big-picture goals with actionable tactics
- Positive, collaborative, and proactive
- Thrives in a creative, entrepreneurial environment
What We Offer
- 100% Remote Work Work from anywhere in the Philippines.
- Creative, Collaborative Culture Join a passionate team that values innovation, excellence, and making an impact together.
- Work With a Growing Luxury Brand Be part of an iconic Australian jewellery brand shaping its next phase of global growth.
- Career Growth Opportunities Gain hands-on experience, and continuous learning.
- Collaborative & Innovative Team Work alongside skilled professionals who value excellence.
Application Process
We understand that searching for a new job can be challenging, and we're here to support you every step of the way. Our goal is to make the process as transparent and respectful as possible.
The interview process includes a Recruiter Interview, Client Interview, and Assessment. As part of the process, candidates complete a hands-on task during the technical interview. Throughout each stage, we keep you informed and provide feedback as quickly as possible, ensuring you feel valued and supported throughout your journey with us.
