E-Commerce Senior Manager

A leading global consumer and retail organization is seeking an E-Commerce Senior Manager to lead e-commerce strategy, CRM, digital growth, and commercial operations in the Philippines. Ideal candidates are commercially driven e-commerce leaders with strong experience in E-Commerce, CRM, FMCG, Retail, or Consumer Marketing, with a proven track record of driving digital growth and commercial performance.

What youll do:

• Lead the overall e-commerce strategy and business operations, aligned with sales and commercial objectives.
• Manage and develop 5 functional department managers across Marketing, Merchandising, Logistics, Operations, and IT.
• Drive e-commerce sales growth, customer experience, and overall digital retail performance.
• Oversee e-commerce backend operations, ensuring smooth platform management, processes, and business execution.
• Manage and optimize CRM systems and customer engagement initiatives to strengthen retention and customer experience.
• Develop weekly business plans based on sales trends, customer behavior, and overall business performance.
• Monitor sales performance, identify business opportunities, and implement initiatives to achieve commercial targets.
• Partner closely with cross-functional teams to improve store operations, customer experience, and overall retail performance.
• Analyze customer and market data to identify trends and translate insights into actionable business strategies.
• Lead, coach, and develop department managers while ensuring effective collaboration across functions.
• Work closely with senior leadership to drive strategic initiatives and support the organizations overall growth agenda.

What you bring:

• Bachelors Degree in Marketing, Business, E-Commerce, Management, or a related field.
• 10+ years of progressive experience within multinational companies, preferably in FMCG, retail, e-commerce, or consumer-facing industries.
• Strong experience in e-commerce business management and backend operations.
• Hands-on experience operating or managing CRM systems and customer engagement platforms.
• Proven people management and leadership experience, ideally managing multiple functional teams or department heads.
• Strong understanding of store/retail business management, including sales planning and performance analysis.
• Ability to create weekly business plans based on sales trends, customer behavior, and business performance.
• Strong commercial and analytical mindset, with a clear focus on sales growth and customer experience.
• Excellent stakeholder management and cross-functional collaboration skills.
• Strategic, agile, and highly execution-oriented, with the ability to manage multiple functions and priorities.

What sets this opportunity apart:

This is a high-impact e-commerce leadership role with broad ownership across e-commerce, CRM, retail operations, customer experience, and commercial growth. The role will lead five key functionsMarketing, Merchandising, Logistics, Operations, and ITand play a critical role in shaping the organizations evolving digital and retail business strategy.

If youre an experienced E-Commerce Senior Manager, Head of E-Commerce, E-Commerce Director, Digital Commerce Leader, or Retail/E-Commerce Business Head looking to take ownership of a growing consumer business and lead multiple functions, this could be an excellent next step.

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.