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Job Description

Performance Media Buyer (DTC E-commerce)

Fully Remote | Full-Time

Hope Rings is looking for a Performance Media Buyer to own and scale our paid acquisition effortsprimarily on Meta (Facebook & Instagram).

This role is for someone who understands direct response, thinks in numbers, moves fast, and knows how to turn ad spend into profitable growth. You'll work directly with the founders and creative team to scale a mission-driven DTC brand with strong emotional storytelling.

About Hope Rings

Hope Rings creates meaningful jewelry that represents deep love and connectionbetween mothers and daughters, partners, siblings, and best friends.

We've grown rapidly through viral, emotion-driven campaigns and are now focused on scaling efficiently toward $30M+ in revenue. We're a small, fast-moving team obsessed with performance, speed, and continuous improvement.

What You'll Do

  • Manage Meta ad accounts end-to-end
  • Launch, test, optimize, and scale paid campaigns
  • Analyze performance (CPA, ROAS, MER, LTV) and act fast
  • Scale winning campaigns while maintaining profitability
  • Work closely with creative team to test UGC and direct-response ads
  • Allocate budgets, kill losers, double down on winners
  • Provide clear weekly and monthly performance insights

What We're Looking For

  • 3+ years of performance media buying experience for DTC / e-commerce brands
  • Strong hands-on experience with Meta ads
  • Proven ability to scale spend profitably
  • Data-driven, analytical, and decisive
  • Experience with Triple Whale, spreadsheets, Notion
  • Strong understanding of direct-response marketing
  • Comfortable moving fast and owning results

Bonus Points:

  • Experience scaling brands past $1M$10M+ Annual Revenue
  • Experience working closely with creative teams and UGC testing

Culture & Fit

  • We move fast and expect ownership
  • We use data to make decisions
  • No politics. No corporate fluff.
  • This is not a 95 role we're building something big

If you want to work directly with founders, have real impact, and help scale a fast-growing DTC brand, you'll fit right in.

Compensation

$24,000 USD/year + performance-based bonus

(Compensation based on experience and results.)

More Info

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Job ID: 135828519