The E Commerce Department Head is responsible for the overall E Commerce and Digital Marketing operations of the company. The position leads online sales, marketplace management, digital campaigns, content development, customer engagement, and order fulfillment to achieve sales targets and strengthen the company's online presence.
Key responsibilities
- Sets the strategic direction for E Commerce and Digital Marketing.
- Develops online sales plans, promotional calendars, budgets, and revenue forecasts.
- Aligns online campaigns with company sales targets, product priorities, and business goals.
- Identifies new platforms, products, and digital opportunities for business growth.
- Leads the company's Digital Marketing strategy, campaigns, and online advertising.
- Manages social media, paid advertisements, content marketing, and other digital channels.
- Oversees the digital content calendar and production of product photos, videos, and advertisements.
- Oversees the company's official stores on Shopee, Lazada, and other online channels.
- Leads and evaluates the performance of the E Commerce team.
- Analyzes online sales, advertising, customer, and product performance.
About you
- Graduate of Marketing, Digital Marketing, E Commerce, Business Administration, or any related course.
- At least five years of relevant experience in E Commerce, Digital Marketing, online sales, or marketplace operations.
- At least three years in a managerial or leadership position.