Duties And Responsibilities
Sales Strategy & Revenue Generation
- Develop and implement strategic sales plans to achieve group and meetings revenue targets.
- Identify and pursue new business opportunities within the corporate, MICE, and group segments.
- Conduct regular sales calls, presentations, and client meetings to promote the hotel's meeting and event facilities.
- Maintain strong relationships with corporate clients, travel agents, event planners, and industry partners.
- Negotiate contracts and pricing to maximize revenue while maintaining competitiveness.
Business Development
- Proactively source new accounts and expand existing client relationships.
- Participate in sales missions, trade shows, networking events, and industry activities.
- Monitor market trends, competitor activities, and industry developments.
- Identify potential markets and develop targeted sales initiatives.
Client Management
- Serve as the main contact for key group and event clients.
- Ensure smooth coordination between clients and internal departments such as Events, Banquet, Front Office, and Operations.
- Oversee the planning and execution of group bookings and events to ensure client satisfaction.
- Address client concerns and ensure timely resolution of issues.
Revenue Management & Reporting
- Work closely with the Revenue Management and Reservations teams to optimize group rates and availability.
- Track and analyze sales performance, booking pace, and revenue results.
- Prepare and submit regular sales reports, forecasts, and performance updates.
Leadership & Collaboration
- Support the Director of Sales & Marketing in achieving overall sales targets.
- Collaborate with internal departments to ensure seamless guest experiences.
- Participate in departmental meetings, training programs, and sales planning sessions.
Qualifications
- Bachelor's degree in Hospitality Management, Business Administration, Marketing, or related field.
- Minimum 5–8 years of sales experience in hospitality, with strong exposure to groups and meetings sales.
- Proven track record in achieving sales targets and revenue growth.
- Excellent communication, negotiation, and presentation skills.
- Strong client relationship management and networking abilities.
- Knowledge of IHG systems and brand standards is an advantage.
COMPETENCIES
- Strategic Thinking
- Sales & Negotiation Skills
- Relationship Building
- Revenue Optimization
- Leadership & Team Collaboration
- Customer Focus
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