Architecting the Future of Revenue Operations in Global SaaS
Our client is a global technology leader focused on empowering organizations that drive positive social impact. Their software platforms support nonprofits, public sector institutions, and mission-driven organizations in managing fundraising, donor engagement, and operational performance. By combining powerful data platforms with purpose-driven innovation, they enable organizations to maximize their impact and deliver meaningful change to communities worldwide.
The company has built a strong reputation within the SaaS ecosystem for developing scalable, data-driven solutions used by thousands of organizations globally. Their continued growth has been fueled by a commitment to innovation, operational excellence, and the integration of modern technologies-including AI and advanced analytics-into their product and marketing ecosystems.
Job Description
Take the lead in building a world-class marketing operations engine that powers scalable growth. As Director of Marketing Operations, you'll shape the systems, data governance, and automation frameworks that drive modern revenue performance. This role offers the opportunity to influence global strategy, collaborate with international leadership teams, and build a high-performing operations function-all while growing a long-term global career with Emapta.
Job Overview
Employment type: Full time
Shift: Night shift, Weekends Off
Work setup: Work From Home
Exciting Perks Await!
- Day 1 HMO coverage with free dependent
- Competitive Salary Package
- Permanent WFH arrangement
- Fixed weekends off
- Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
- Unlimited upskilling through Emapta Academy courses (Want to know more Visit: https://emapta.com/training-calendar/)
- Free 24/7 access to our office gyms (Ortigas and Makati)
- Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
- Unlimited opportunities for employee referral incentives across the organization
- Standard government and Emapta benefits
- Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
- Fun engagement activities for employees
- Mentorship and exposure to global leaders and teams
- Career growth opportunities
- Diverse and supportive work environment
The Qualifications We Seek
Requirements - Must Have
- 5 to 10 years of Marketing Operations experience, including 3-5+ years in a leadership role
- Deep expertise in Adobe Marketo Engage
- Strong understanding of Salesforce data models and sync mechanics
- Experience leading ABM platform strategy
- Proven experience leading and scaling marketing operations teams
- Experience building governance frameworks for marketing systems and lifecycle management
- Strong communication and stakeholder management skills
Nice to Have
- Marketo Certified Expert certification
- Experience with conversational marketing platforms
- Experience managing marketing attribution models
- Experience embedding AI into operational workflows
- Background in high-growth B2B SaaS environments
Your Daily Tasks
Strategic Leadership & Roadmap
- Define and own the Marketing Operations strategy and 12-24 month roadmap
- Align marketing systems and processes with revenue goals and funnel targets
- Establish governance for campaign operations, lead lifecycle management, attribution, and data integrity
- Partner with Revenue Operations and Sales leadership to optimize MQL and SQL definitions and routing logic
- Identify and prioritize marketing technology investments and system enhancements
Team Leadership & Development
- Lead and mentor a Manila-based Marketing Operations team
- Establish performance standards, QA frameworks, and operational SLAs
- Develop senior specialists and coordinators through mentorship and structured coaching
- Create documentation standards and knowledge management systems
- Build a culture of accountability, ownership, and proactive problem-solving
Marketing Automation & Systems Architecture
- Own the overall Marketo architecture and governance model
- Oversee scalable program templates, scoring models, lifecycle design, and nurture strategies
- Ensure email deliverability best practices and infrastructure health
- Provide architectural oversight for complex campaign builds
ABM & Revenue Technology Ecosystem
- Own and optimize the 6Sense strategy and orchestration frameworks
- Ensure seamless integration across 6Sense, Marketo, Salesforce, and other marketing technologies
- Oversee enrichment workflows and data vendor strategies
- Evaluate and implement new technologies to improve marketing performance
Data Governance & Integration Oversight
- Own Marketo-Salesforce synchronization integrity and governance standards
- Define field mapping strategies and data hygiene policies
- Implement proactive monitoring systems and operational alerts
- Establish scalable data deduplication and quality frameworks
Lead Lifecycle & Funnel Optimization
- Own lifecycle stage definitions and governance policies
- Optimize routing logic and SLA adherence across marketing and sales
- Identify funnel leakage and structural inefficiencies
Reporting, QA & Operational Excellence
- Define campaign QA standards and review frameworks
- Establish reporting models for campaign performance and funnel metrics
- Ensure documentation quality and audit readiness
- Lead cross-functional post-mortems on operational issues
AI & Process Modernization
- Develop and execute the AI enablement roadmap for Marketing Operations
- Identify high-impact automation opportunities
- Standardize AI-assisted workflows across the marketing operations team
- Increase operational efficiency without increasing headcount
What Success Looks Like
First 90 Days
- Complete audit of marketing systems and lifecycle governance
- Deliver a prioritized improvement roadmap
- Establish QA standards and documentation frameworks
First 6 Months
- Implement major architectural improvements
- Reduce QA issues and system sync errors
- Launch AI-enabled marketing operations workflows
First 12 Months
- Marketing Operations operating as a scalable growth engine
- Clear governance across systems and lifecycle management
- Recognition as a strategic partner to revenue leadership
Welcome to Emapta Philippines!
Join a team that values camaraderie, excellence, and growth. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025, Emapta stands proudly alongside industry giants, offering stability and exciting career opportunities. Your career flourishes here with competitive compensation, international clients, and a work culture focused on collaboration and innovation. Work with global clients across industries, supported by a stable foundation and like-minded professionals passionate about making an impact. We empower your success with opportunities for personal and professional development in an inclusive environment.
Apply now and be part of the #EmaptaEra!
