Digital Media and Analytics Lead
Who are we
We are a growth focused, multidisciplinary digital agency specializing in campaigns, brands and spaces. We bring experiences to life by harnessing the power of design, data, and technology. From crafting strategies to creating captivating designs, codes, and media content, we turn ambition into reality. Our services encompass everything from media, content, creative, design, MarTech, analytics and technology solutions.
Job Purpose
We are looking for a Digital Media and Data Analytics Lead to drive end-to-end digital media planning, execution, and performance across key accounts. This role requires a strong balance of strategic thinking, hands-on execution, and client leadership.
Key Responsibilities
- Lead digital media accounts from client coordination through implementation and reporting
- Own media planning and buying for assigned accounts, ensuring strategies align with client marketing objectives
- Address client media-related challenges and provide effective, data-driven solutions
- Monitor and analyze campaign performance, including category and competitive activity
- Deliver clear and insightful weekly, monthly, and quarterly reports, based on client requirements
- Drive growth of the digital media business while mentoring and building the team
- Provide strong POVs on media opportunities, manage account costs and scope, and oversee budget allocation across platforms
- Generate ideas and articulate the bigger strategic picture beyond execution
- Build and maintain strong relationships with clients, media partners, and internal teams
Additional Responsibilities
- Manage campaign execution across multiple markets, ensuring timely delivery against approved plans and KPIs
- Ensure best practices are implemented across campaigns by sharing cross-market learnings and platform updates
- Develop and implement marketing analytics dashboards and tracking systems using tools such as Data Studio, Google Analytics, and Google Tag Manager
- Handle day-to-day account management and client coordination, including campaign status updates
We Offer
- Global Collaboration: Work alongside a diverse team of talented professionals from around the world, gaining insights and experiences that transcend borders.
- Skill Development: We're committed to helping you grow. You'll have access to training, conferences, and seminars that will empower you to stay ahead in the ever-evolving digital landscape. Whether it's honing your writing skills or learning about the latest industry trends, we provide the resources you need to thrive.
- Career Growth: Opportunities to advance within a dynamic and innovative agency, where you'll collaborate with professionals from around the world and contribute to shaping the future of global brands.
- Comprehensive Benefits: Enjoy comprehensive healthcare coverage, leave and other benefits designed to support your well-being and work-life balance.
- A hybrid working policy
Diversity, Equity & Inclusion
At Avyan, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications Apply, and let us decide!
Want to know more about Avyan Check out our website, www.avyan.global
