Digital Marketing Manager (Retail)

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Early Applicant

Job Description

Key Responsibilities:

Develop and execute digital marketing strategies across social media, paid advertising, and online channels
Drive lead generation initiatives to support business growth targets
Manage and optimize social media campaigns to increase engagement and brand visibility
Monitor, analyze, and report on campaign performance using web analytics tools
Use data-driven insights to continuously improve campaign effectiveness and ROI
Collaborate with internal teams to align digital efforts with marketing and business goals
Stay updated on digital trends, tools, and best practices

Qualifications:

Proven experience in digital marketing, social media marketing, and lead generation
Strong understanding of digital marketing channels and campaign management
Experience with web analytics tools (e.g., Google Analytics)
Analytical mindset with strong problem-solving skills
Excellent communication and collaboration abilities
Bachelors degree in Marketing, Business, Communications, or a related field

Preferred Skills: