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Treadwell Group Pty Ltd

Digital Marketing Executive

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  • Posted 16 hours ago
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Job Description

Are you a results-driven digital marketer with a passion for creating impactful campaigns Do you thrive on optimising paid ads and driving organic growth across global markets Treadwell Group is seeking a talented Digital Marketing Executive to lead our digital strategy and strengthen our international presence.

About Treadwell Group

Since 1994, Treadwell has been at the forefront of delivering advanced fibreglass product solutions and underfoot safety systems across multiple industries worldwide. As we continue to grow, we remain committed to innovation, sustainability, and exceptional digital experiences that support our customers around the globe.

About the Role

We are seeking a Full-Time Digital Marketing Executive who will manage and optimise Treadwell's paid advertising campaigns and organic ranking strategies. This role replaces our external paid ads agency and takes full ownership of digital marketing initiatives across multiple platforms.

You will plan, implement, and optimise campaigns to enhance brand visibility, drive traffic, and generate qualified leads globally.

The ideal candidate combines strong analytical skills with creativity and a deep understanding of digital marketing best practices.

What You'll Do

  • Launch and manage ad campaigns on other platforms (LinkedIn, Bing, etc.).
  • Monitor and optimise campaigns to achieve key objectives defined during setup.
  • Manage global Google Ads campaigns.
  • Conduct keyword research and implement SEO strategies in collaboration with content and graphic teams.
  • Ensure all content and design align with SEO best practices.
  • Collaborate with content team members to create engaging digital content for websites, blogs, and social media.
  • Plan and schedule posts on LinkedIn and research other platforms to target key audiences effectively.
  • Design and test email marketing layouts for optimal performance.
  • Customise email content for different regions and audiences.
  • Prepare weekly performance reports and recommend improvements based on data insights.

What You Bring

  • Proven experience in managing Google Ads and other paid advertising platforms.
  • Strong understanding of SEO principles and organic ranking strategies.
  • Proficiency in email marketing tools and A/B testing methodologies.
  • Strong analytical skills with experience using Google Analytics and related tools.
  • Familiarity with marketing automation platforms (e.g., HubSpot).
  • Knowledge of conversion rate optimisation and landing page design.

Why Join Us

  • Work with a company committed to innovation and sustainability.
  • Be part of a growing international team with meaningful industry impact.
  • Access career development opportunities with potential pathways into senior marketing roles.
  • Gain exposure to advanced FRP solutions across marine, mining, industrial, and infrastructure sectors.
  • Join a supportive team culture backed by strong leadership and resources.

Career Growth

  • Depending on demand and individual performance, this position may evolve into a senior digital marketing role or expand into broader marketing leadership responsibilities.
  • All employees have opportunities to rise through the ranks and gain exposure to other departments and operational duties.

How to Apply

If you're a passionate Digital Marketing Executive eager to contribute your expertise to an innovative and purpose-driven organisation, we'd love to hear from you. Send your updated CV directly to [Confidential Information]. Apply now and help shape the future of Treadwell's global digital presence.

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Job ID: 136233085