Digital Marketing Coordinator

Makati | Onsite | Full time

Must Have Skills

Google Ads

Meta Ads

Nice To Have Skills

Mailchimp or Email Marketing experience

Google Analytics

Google Data Studio

Job Responsibility

• Creating and executing a solid performance marketing strategy & execution plan
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient cost per result
• Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
• Work with developers to ensure trackers/pixels are correctly installed across the client's website and conversion points.
  
  

Job Requirements

• You have prior experience in a similar role and experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media, and other digital channels.
• Experience in Meta Business Manager, Google Ads, TikTok Ads Manager, Twitter Ads Manager, LinkedIn Ads Manager, and/or any other related ad platforms
• You have solid campaign and channel analysis and reporting expertise, including Google Analytics experience.
• Experience in using Google Data Studio, Sprinklr, Emplifi, and Social Studio is a PLUS.
• You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations.
• You are a highly goal-oriented individual and have excellent communication skills.
• You are open-minded, curious, and a strong problem solver.