The Content Producer will lead the overall content strategy, creation, and execution across all platforms to build brand authority, drive engagement, and support business goals.
Key Responsibilities
- Develop and implement a comprehensive content strategy across digital, social media, website, and other marketing channels.
- Lead, mentor, and manage the content team, ensuring high-quality output and consistent messaging.
- Collaborate with marketing, design, and product teams to create impactful and cohesive brand campaigns.
- Oversee the editorial calendar and ensure timely delivery of all content initiatives.
- Review, edit, and approve content to maintain brand voice, accuracy, and quality standards.
- Analyze content performance metrics and use insights to improve engagement and conversion.
- Stay updated with industry trends, audience preferences, and emerging digital platforms.
- Manage relationships with freelancers, agencies, and external creative partners.
- Ensure all content complies with SEO best practices and digital marketing standards.
- Develop guidelines for tone, style, and visual storytelling across all media formats.
Qualifications
- Bachelors degree in Marketing, Communications, Journalism, or related field.
- Minimum of 1-2 years of experience in content creation, marketing, or editorial roles.
- Strong understanding of SEO, content marketing, social media, and digital storytelling.
- Excellent writing, editing, and communication skills.
- Proven ability to lead a creative team and manage multiple projects under tight deadlines.
- Experience using content management systems (CMS) and analytics tools (e.g., Google Analytics, WordPress).
- Strategic thinker with creative flair and data-driven mindset.
Preferred Skills
- Experience in B2B or digital marketing industries.
- Familiarity with multimedia production (video, podcasting, or interactive content).
- Knowledge of brand partnerships and influencer marketing.
- Strong presentation and stakeholder management skills.
Work Environment
- Collaborative, fast-paced, and creative environment
