Who we are:
Timezone is the leading brand of Family Entertainment Centres in the Asia Pacific region, delivering entertainment concepts that provide a social experience filled with state-of-the-art interactive games, rides and attractions. Timezone is part of the Entertainment and Education Group (TEEG) which includes other awesome entertainment brands Zone Bowling, Kingpin and Play N Learn. Together with Global operations, the business forms one of the world's largest Family Entertainment Centre groups operating across 7 countries with over 300 locations!
About the Role:
Based in Timezone's office in Manila, Philippines and seconded to TEEG reporting to the in-market Head of Digital Marketing and supported by the Group Marketing team, this role will be responsible for executing Digital Content Channels initiatives for specific markets where TEEG operates. The role provides support for online customer acquisition and engagement activities for in-market teams.
Qualifications:
- Must understand Digital channels and touch-points
- Must be passionate about the digital guest journey.
- Must be driven to deliver best of class service quality and Guest experience to create memorable moments for our Guests, on digital platforms and channels.
- Must believe in partnering with internal and external teams to reach targets.
- Must have an independent and has a remarkable planning skill
- Must have good organization and communication skills
- Must have the ability to multi-task and juggle various projects at one time
- Having experience with Guest segmentation and HTML is a plus
- Relevant experience in digital marketing systems and applications such as: email/sms system, marketing automation, website CMS (preferably Umbraco),
- MS Customer Insights and/or other similar systems is a plus
- Able to think out of the box and be creative
- Undergraduate degree required
- Full command of English
Job Description:
- Execute campaign briefs from in-market teams for email, SMS or Push notification through our CRM application
- Manage audience data integration and segmentation setup for campaigns
- Execute campaign through owned online channels: Website, Google, Mobile App.
- Responsible for tracking, reporting, and analysing campaigns performance from various platforms, including GA4.
