Creative Strategist (DTC Brand)

Maison Cosmetics is a fast-growing DTC skincare brand scaling across DACH and the US. Creative is the main driver behind our growth, and we are looking for Junior Creative Strategists to help take our paid advertising to the next level.

In this role, you will develop high-converting ad concepts, write scripts, create strong angles, and guide our creative production team. You will work closely with media buyers, editors, AI specialists, and founders to create ads that perform and build trust with our customer.

Responsibilities

Develop direct response ad concepts for Meta, TikTok, Google, and other paid channels.

Write strong hooks, scripts, angles, and messaging frameworks.

Turn customer insights, objections, and product benefits into ads that convert.

Brief the editing and AI production team with clear creative direction.

Analyze creative performance and build iterations on winning concepts.

Monitor competitors, customer feedback, and market trends to find new creative opportunities.

Qualifications

3 years + experience as a Creative Strategist for DTC or e-commerce brands.

Strong direct response copywriting and scripting skills.

Good understanding of paid social creatives, especially Meta, TikTok, and Google.

Ability to analyze performance data and turn insights into better ads.

Strong ownership mentality and ability to move fast.

Nice to have: experience in beauty, skincare, supplements, marketing to women 40+, or AI-driven creative production.