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McCann

Creative Director - Copywriting

7-10 Years

This job is no longer accepting applications

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  • Posted 2 months ago

Job Description

Job Description

Job Purpose

To strengthen and elevate MWG's reputation by delivering superior, showcase-worthy creative work. The Associate Creative Director champions creative excellence across traditional and digital projects, ensures optimal resource utilization, and fosters strong cross-functional collaboration within the team.

Duties And Responsibilities

Portfolio Management

  • Safeguard and grow the agency's portfolio by producing iconic, award-winning, and industry-recognized work.

Business Growth

  • Drive new business opportunities and enhance agency reputation by leading award-winning initiatives through Project 150.
  • Support inter-foxhole award efforts by enforcing excellence standards via the Mc10 Rating Scale.

Systems and Processes

  • Identify and recommend improvements to systems, tools, and practices that enhance resource management and enable faster, better, and more cost-efficient delivery.

Effective Game Planning

  • Ensure thorough and strategic planning across projects, with proper documentation of JOs and gameplans.
  • Champion time management for awards projects, including casting, milestone tracking, regional approvals, project development, and entry requirements.

People Leadership

Results Orientation & Collaboration

  • Build a culture of accountability, ownership, and collaboration across the Foxhole and CX department.

Productive Diversity

  • Promote an environment that values diverse workstyles and ideas, harnessing them toward shared goals.

Learning & Development

  • Serve as the awards intelligence lead, mastering and sharing competition insights with Foxhole leads.
  • Mentor and develop young creatives through learning sessions, talent spotting, and growth tracking.

Client Leadership

  • Apply the Mc10 Rating Scale to elevate creative output and strengthen client confidence.
  • Act as a creative excellence expert by staying ahead of client and industry trends, providing executional recommendations that demonstrate the best path forward.

Product Leadership

  • Provide creative directions to deliver award-winning work across assigned Foxhole or CX initiatives.
  • Enhance the Mc10 scores of other foxholes by offering constructive critique and guidance on daily work.

Follow Through

  • Present and sell creative solutions to internal decision-makers, including Foxhole leads and the Creative Leadership Council.
  • Maintain rigorous quality control from ideation through execution and case study production.

Cultural Leadership

  • Uphold and champion the agency's core values: Bravery, Generosity, Integrity, while fostering a culture of excellence.
  • Encourage respectful candor to proactively address challenges and ensure timely delivery of superior work

Other

  • Perform other related tasks as may be assigned from time to time.

Qualifications

  • At least 7 to 10 years of experience in Creatives (advertising and media agency industry experience is a plus).
  • Strong strategic thinker with the ability to ideate and deliver large and small ideas that fit within a client's strategy and brand.
  • Strong ability to provide clear creative direction and provide timely, helpful feedback to keep work on track to meet deadlines.
  • Excellent presentation skills and communication abilities, both internal and client-facing.

More Info

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About Company

Job ID: 139179545