Conversion Rate Optimisation (CRO) & Analytics Manager - Australian Hours - medical and leave

We are seeking a senior, growth-focussed CRO and Analytics Specialist to turn around the digital performance of a major online education client. Traffic has dropped, and we need a data-driven investigator to diagnose the leakage, fix tracking, and overhaul the conversion funnel.

Responsibilities

• Audit & Diagnose: Dive deep into GA4 and tracking systems to find out exactly where the funnel is broken.

• Optimise Funnels: Own the end-to-end user journey across Google Ads landing pages, UX, and lead generation forms.

• Lead Strategy: Identify technical and operational blockers independently, prioritizing quick wins and long-term lifts.

• Collaborate: Work directly with developers and copywriters to launch A/B tests and UX improvements.

Qualifications

• Data & Tracking Mastery: Strong expertise in GA4, attribution modeling, and server-side/browser tracking.

• CRO Expertise: Proven track record of lifting conversion rates through UX changes and landing page optimization.

• Practical Mindset: You focus on execution and actual revenue lifts, not just presenting pretty reports.

• Pluses but not required: Experience with online education platforms, page speed optimization, or basic HTML/CSS.

Please submit your CV link along with a 2-sentence summary of the biggest conversion lift you have personally achieved.

No agencies, individual applicants only.

**Don't forget to include an accessible working the link to your CV **