About Lyfe Hardware
Lyfe Hardware is a fast-growing US-based ecommerce brand in the home improvement and architectural hardware space. We're scaling across Shopify, Amazon, and major marketplaces — and we need someone who's lived the ecommerce life to bring structure, speed, and strategic execution to our operations.
What We're Really Looking For
You've walked the path. You've managed ecommerce businesses, coordinated marketing campaigns, dealt with Amazon listing issues at 2am, and know what breaks when you scale. You don't just manage projects — you understand the business.
This isn't a run meetings and update trackers role. You'll work directly with founders to take ownership of the business workflows, bring order to chaos, and use tech/AI to create leverage wherever possible. Every team, every project, every cross-functional handoff — you're the one making sure it all moves.
The Role
You'll be the operational backbone that turns strategy into reality across our ecommerce, marketing, catalogue, and product teams.
Reporting: Directly to Founders
Type: Leadership role with full operational ownership
What You'll Actually DoOwn End-to-End Execution
- Lead cross-functional projects from idea to launch across ecommerce channels, marketing campaigns, product launches, and catalogue management
- Define what needs to happen, by when, and by whom — then make sure it actually happens
- Break down founder vision into executable roadmaps with clear milestones and accountability
- Unblock teams in real-time and keep things moving fast
Marketing Team Coordination & Execution
- Work closely with the marketing team on campaign planning, creative workflows, and launch coordination
- Understand marketing fundamentals (CAC, ROAS, funnel optimization) enough to have intelligent conversations and catch issues early
- Coordinate between creative, copywriting, paid ads, email, and content teams
- Manage marketing project timelines from brief to execution to measurement
- Bridge the gap between marketing goals and operational reality
Build Structure (Without Bureaucracy)
- Create simple, effective project frameworks and SOPs that actually get used
- Set up tracking systems that give founders visibility without drowning them in reports
- Establish rituals (stand-ups, sprint planning, reviews) that drive results, not just meetings
- Document processes as you go so knowledge doesn't live in your head
Leverage Technology & Automation
- Manage projects and workflows through Asana
- Spot repetitive work and automate it (Zapier, Make, AI tools, n8n)
- Stay current on AI and automation trends; test what gives us an edge
- Push the team toward tech-enabled efficiency
Cross-Functional Leadership
- Coordinate across ecommerce, marketing, catalogue, creative, and support teams
- Translate business priorities into clear action plans with owners
- Run productive meetings that end with decisions and next steps
- Manage internal team members, contractors, and agency partners
Drive Results & Accountability
- Anticipate risks before they become problems
- Ensure projects ship on time, within scope, and actually move the business forward
- Provide weekly updates to founders with real insight, not just status reports
- Own outcomes, not just outputs
What Success Looks Like In 90 Days
- You've taken ownership of 3–5 active initiatives and brought clarity to what was chaos
- Marketing team projects are running smoother with clear workflows and timelines
- Founders have visibility into what's happening without having to ask
- You've implemented 2–3 automations that save the team hours every week
- The team actually uses the systems you've built
You're a Great Fit If You HaveMust-Haves
- 8–12 years working in ecommerce or digital businesses (agency, brand, or marketplace side)
- Direct experience managing ecommerce operations on platforms like Shopify, Amazon, Wayfair, or Walmart
- Strong understanding of digital marketing fundamentals and campaign execution — you've coordinated marketing teams or projects before
- Startup or high-growth company experience where you wore multiple hats and figured things out
- Hands-on experience with project management tools (Asana strongly preferred)
- Track record of building systems, SOPs, and processes from scratch — not just operating within existing ones
- Proven ability to lead and manage people with real authority — not just coordinate
- Track record of getting things done in fast-paced, ambiguous environments
- Excellent communication skills in English (written and verbal)
- Experience managing remote teams across time zones
- Tech-savvy mindset — comfortable with new tools and AI/automation
Bonus Points
- Experience working directly with founders or C-suite as their operational right hand
- Background in catalogue management, product launches, or creative operations
- Hands-on experience with automation tools (Zapier, Make, ChatGPT, n8n)
- Knowledge of SEO, marketplaces, or ecommerce analytics
- Experience scaling a business from early stage — you've seen what breaks at $1M, $5M, $10M
Tools You'll Work With
Project & Collaboration: Asana, Notion, Slack, Loom, Google Workspace
Ecommerce Platforms: Shopify, Amazon Seller Central, marketplace dashboards, ERP/OMS tools
Automation & AI: Zapier, Make, n8n, ChatGPT, various AI tools
Work Setup
This Is a Fully Remote Role. You Must Have
- Your own reliable laptop/desktop system
- Stable internet connection
- Professional home office setup
Company-issued hardware is not provided.
Why Join Lyfe Hardware
- Direct Founder Access — You'll work directly with founders who value execution over bureaucracy. Your voice matters.
- High Ownership — This isn't a wait for instructions role. You'll own real business outcomes and shape how we operate.
- Remote Flexibility — Work from anywhere with flexible hours, as long as you have EST overlap for key collaborations.
- Fast-Paced Growth — We're scaling quickly across channels. You'll see the direct impact of your work on revenue and growth.
- Tech-Forward Culture — We embrace automation, AI, and smart systems. If you love finding better ways to work, you'll thrive here.
- No Micromanagement — Clear expectations, full autonomy, and trust. We hire adults and treat them like adults.
Skills: project management skills,business management solutions,ecommerce,ownership,asana,leadership + management,operations,cross functional relationships,projects,d2c
