Company Description Red Water Holdings is dedicated to growing, elevating, and investing in brands that create meaningful impact in their markets and communities. The company focuses on building long-term value by partnering with innovative businesses and helping them scale sustainably. Team members work closely with brand leaders to develop strategies that increase reach, improve customer experience, and drive measurable results. Working at Red Water Holdings offers the opportunity to contribute to purpose-driven brands while collaborating with a distributed, high-performing team.
Role Description The Checkout Champ Funnel Builder (Recurring Work) role is a full-time, remote position focused on designing, building, and optimizing high-converting funnels using Checkout Champ and related tools. Day-to-day responsibilities include setting up product pages, upsells, downsells, and subscription flows; integrating payment gateways and third-party tools; and ensuring funnels are technically sound and visually consistent with brand guidelines. The role also involves running A/B tests, analyzing funnel performance, and implementing data-driven improvements to conversion rates and customer lifetime value. Collaboration with marketing, design, and product teams is expected to align funnel strategy with campaign goals and brand objectives, while maintaining clear documentation of funnel structures and updates.
Qualifications
- Experience with funnel-building platforms (e.g., Checkout Champ or similar), including setup of product, checkout, and subscription flows.
- Skills in landing page design, layout optimization, and basic front-end editing (no-code or low-code builders, HTML/CSS familiarity is a plus).
- Competence in digital marketing concepts such as conversion rate optimization, A/B testing, and customer journey mapping.
- Ability to work with analytics tools to track performance, interpret data, and make data-driven recommendations.
- Strong attention to detail in quality assurance, including testing funnels across devices, browsers, and integrations.
- Effective communication and collaboration skills for working with remote cross-functional teams.
- Proven ability to manage multiple projects, meet deadlines, and maintain clear documentation of funnel builds and changes.
- Prior experience in eCommerce, DTC brands, or subscription-based businesses is preferred; familiarity with APIs and integrations is a plus.
