This role is responsible for product line management and contribution to defining business plans and growth strategies.
The role collaborates with internal teams for seamless execution and monitors KPIs to identify improvement areas.
The role demonstrates a broad understanding of product categories, gathers customer feedback, and builds relationships with partners.
Responsibilities
Contributes and actively participates in defining the category business plan and strategies to drive growth and profitability.
Collaborates with various internal teams from marketing, sales, and finance to ensure seamless execution of category plans.
Monitors key performance indicators (KPIs) and sales performance to identify areas for improvement.
Demonstrates a broad understanding of product categories, business management, and sales challenges/strategies.
Gathers and analyzes customer feedback and data to understand customer needs, preferences, pain points, and translates insights into actionable improvements.
Build relationships and represents the team at a senior level with the sales force and other partners.
Holds responsibility for product line and quota management for a significant share of the product range or a specific customer segment.
Oversees functional responsibilities in areas such as market analysis, marketing engagement, etc.
Participates in partnership engagements with external IT vendors.
Education & Experience Recommended
Four-year or Graduate Degree in Sales, Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
Typically has 4-7 years of work experience, preferably in category management, P&L management, or a related field or an advanced degree with 3-5 years of work experience.
Preferred Certifications
NA
Knowledge & Skills
Agile Methodology
Analytics
Business Development
Business Strategies
Business To Business
Customer Relationship Management
Data Analysis
Digital Marketing
Go-to-Market Strategy
Key Performance Indicators (KPIs)
Market Research
Marketing
Marketing Strategies
New Product Development
Product Management
Product Marketing
Product Strategy
Project Management
Thought Leadership
Value Propositions
Cross-Org Skills
Effective Communication
Results Orientation
Learning Agility
Digital Fluency
Customer Centricity
Impact & Scope
Impacts multiple teams and may act as a team or project leader providing direction to team activities and facilitates information validation and team decision making process.
Complexity
Responds to moderately complex issues within established guidelines.
Disclaimer
This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc.
These may be subject to change and additional functions may be assigned as needed by management.
