Business Development Manager - PR
treyna group- Posted 2 days ago
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Job Description
Company Description TREYNA Group, is a dynamic communications agency recognized for its creative and strategic approach to brand building. The group is actively evolving its identity and services, signaling growth opportunities and fostering the challenger mindset for its team members.
Job description:
The Business Development Manager supports TREYNA PR's growth by identifying, developing, and converting new business opportunities while helping strengthen relationships with prospective and existing clients. The role actively promotes the agency's public relations service through strategic prospecting, client presentations, proposal development, and pitch management.
Working closely with TREYNA Evident/TREYNA PR Business Unit Heads, Account Management, Strategy, Content, and Media Relations teams, the Business Development Manager coordinates business development initiatives, supports project planning for new engagements, manages assigned accounts or projects as required, and contributes to the successful delivery of client solutions from opportunity through onboarding.
Key Responsibilities
Business Development & Client Acquisition
Identify, qualify, and pursue new business opportunities through prospecting, networking, referrals, industry research, and relationship building.
Promote TREYNA PR's full-service public relations and events solutions to prospective clients.
Develop a strong understanding of prospective clients businesses, industries, competitive landscape, and marketing challenges to recommend appropriate agency solutions.
Coordinate discovery meetings, capability presentations, client introductions, and pitch discussions with prospective clients.
Support the preparation of proposals, pitch presentations, scopes of work, cost estimates, credentials, and other business development materials.
Maintain an organized pipeline of opportunities, client communications, proposals, and business development activities using agency tracking systems.
Represent TREYNA PR across industry events, conferences, procurement briefings, and business forums to build market visibility and open new business opportunities.
Account & Project Coordination
Manage assigned pitches and new client engagements under the guidance of the Head of Business Development to ensure smooth project initiation and delivery.
Coordinate project documentation, timelines, meeting schedules, status updates, budgets, quotations, contact reports, and project trackers throughout the pitch or proposal lifecycle.
Collaborate with Strategy, Creative, Digital, Media, Production, Finance, and other cross-functional teams to support successful new business development.
Monitor new business project progress and proactively identify risks, issues, or opportunities that may impact awarding or approval.
Client Relationship Management
Build and maintain professional relationships with prospective clients by providing responsive, proactive, and solution-oriented support.
Support client meetings, presentations, and business discussions while documenting key decisions and action items.
Identify opportunities to expand existing client engagements through additional agency services and integrated marketing solutions.
Commercial & Operational Support
Coordinate with Finance on quotations, cost estimates and project documentation as needed.
Assist in monitoring proposal status, project profitability, revenue opportunities, and revenue pipeline performance.
Conduct market research, competitor analysis, and industry monitoring to identify emerging business opportunities and market trends
.Contribute ideas that improve business development processes, client acquisition strategies, proposal quality, and operational efficiency.
- Stay current with developments in marketing, branding, digital, media, AI, communications, and emerging business trends to strengthen client recommendations and agency capabilities.
