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Business Development Assistant (Web3/Crypto KOL Outreach & Lead Generation)

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Job Description

Business Development Assistant (Lead Generation & KOL Outreach)

Region Focus: Philippines / Global

Department: Global Business Development

Role Focus: Front-end Sourcing, Ice-breaking, and Direct Lead Handover

【Key Responsibilities】

  • Global Lead Sourcing: Proactively identify and scout cryptocurrency-related KOLs, community leaders, and market analysts globally using platforms like Twitter (X), YouTube, Telegram, TikTok, and Instagram.
  • Initial Outreach (Ice-breaking): Execute high-frequency outreach via DMs, emails, and community engagement. Present our basic exchange value proposition and warm up the contact.
  • Intent Confirmation: Filter leads based on quality and engagement. Successfully confirm whether the KOL is interested in a partnership and gather their preliminary requirements.
  • Direct Reporting & Handover: You need organize qualified KOL data into structured lists (Google Sheets/Excel) and directly report/hand them over to your assigned Senior BD for immediate follow-up.
  • Communication Tracking: Maintain a clear, manual log of your daily outreach and responses to ensure your direct supervisor has full visibility into the pipeline and to prevent any overlap in contact.

【Requirements】

  • Sales & Outreach Experience: Proven experience in sales, business development, or lead generation is required. Prior experience in the Finance or Internet/Tech industries is highly preferred. Cryptocurrency experience is not mandatory, but you must be a fast learner.
  • Language Skills: English is our primary working language. You must be able to communicate fluently and professionally in writing and speaking.
  • Plus: Fluency in a second language (Spanish, Russian, Korean, Vietnamese, etc.) is a major advantage for regional scouting.
  • Execution & Volume: High resilience and a can-do attitude. You are comfortable handling 100+ new outreaches daily and are not deterred by high rejection rates.
  • Data Skills: You should be an expert at using Google Sheets/Excel to present data clearly and concisely for your Senior BD.
  • Technical Sourcing: Strong information retrieval skills. Experience with web scraping tools or automated search workflows to find hidden contact info is a significant plus.
  • Result-Oriented: You are driven by the number of warm leads you successfully pass to the negotiation team

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About Company

Job ID: 148693369