Job Description
Job Description
Partner with marketing and creative teams to develop and implement comprehensive brand strategies.
Conduct market research to understand target audiences, competitor analysis, and industry trends.
Manage brand assets, including brand guidelines, logos, and messaging.
Create compelling brand content across various channels (e.g., website, social media, marketing materials).
Oversee the development and execution of brand awareness campaigns.
Monitor brand perception and reputation through social media listening and other analytics tools.
Identify and implement strategies to strengthen brand loyalty and advocacy.
Collaborate with internal departments to ensure brand consistency across all touchpoints.
Requirements
Bachelor's degree in Marketing, Communications, or a related field.
Minimum of 1+ years of experience in brand strategy, marketing, or a relevant field.
Strong understanding of branding principles, brand storytelling, and brand management.
Proven track record of developing and executing successful brand campaigns.
Excellent written and verbal communication skills with the ability to present complex information clearly and concisely.
Proficiency in design software (e.g., Adobe Creative Suite) a plus.
Experience with content management systems (CMS) a plus.
Data-driven approach with experience in marketing analytics.
