Assist the Brand Manager in the execution of the 12-month marketing calendar, including campaign development, rollouts, and post-mortem evaluations
Coordinate with cross-functional teams (CRM, Performance Marketing, Creative, Ops, Social) to ensure campaigns are delivered on time and aligned with brand objectives
Support in the production and rollout of brand campaigns, including ATL, digital, influencer, and on-ground activations
Manage the documentation and tracking of brand budgets, timelines, and campaign assets
Monitor key brand KPIs including awareness, engagement, trial conversion (up to 3rd ride), and campaign performance across channels
Assist in building social and community engagement plans together with the Social and Community teams
Coordinate with agency and vendor partners for creative development, media placement, and brand partnerships
Maintain brand consistency across all touchpoints and conduct QA checks for visuals, messaging, and positioning
Support in preparing reports, presentations, and internal updates for marketing reviews and leadership meetings
Adhere to company policies and procedures
Achieve or exceed targets and key objectives assigned by your Immediate Superior
Requirements
Bachelor's degree in Marketing, Business, Communications, or related field
1-3 years of relevant experience in brand, marketing, or campaign management roles. Experience in FMCG or digital-first brands is a plus
Strong understanding of marketing fundamentals, creative development processes, and campaign operations
Excellent project management skills and the ability to juggle multiple deadlines at once
Comfortable working with cross-functional teams and external partners
Passionate about branding, pop culture, customer behavior, and community building
Strong written and verbal communication skills.
Experience using tools like Excel/Sheets, PowerPoint/Slides, etc for task tracking
