The Brand Manager (BM) is responsible for the formulation of financial, marketing and promotional plans and strategies in order to meet sales, margin, and stockhold. The BM oversees the brand/s performance, ensures its alignment with the brand/s strategic goals, maximizes profitability and ensures the efficient operation and continued growth of the department. Additionally, the BM coordinates with other functional groups to ensure effective implementation of the plans for the brand/category and acts as the main contact person between the principals and the brand/division.
Primary Accountabilities:
- Brand Management
- Planning
- Buying
- Receiving, distribution and transfer of merchandise
- Forecasting
- Customer Experience and Marketing collaboration
- Digital and Omni-Channel Strategy
- Pricing
- Performance Analysis
- Visual Merchandising
Job Requirements:
- Bachelor's degree in Business, or a related field (MBA preferred)
- At least 6 years managerial experience in luxury retail merchandising, buying, or brand management
Behavioral Competencies
- Well-organized and detail-oriented
- Able to make timely decisions and anticipate problems
- Action-oriented
- Able to deal with ambiguity and adapts well to change
- Has good interpersonal skills, assertive and energetic
Technical Competencies
- Advanced knowledge in budget, financial statements, strategic marketing and trend forecasting
- Requires excellent skills in Merchandise Management, Marketing and (beauty) Merchandising
- Requires extensive knowledge of market trends
- Requires good computer skills, including advanced Microsoft Excel skills and word processing applications
- Excellent negotiation and vendor management skills
- Leadership and team development experience
- Deep understanding of luxury consumer behavior and trends.
- Ability to work cross-functionally with marketing, e-commerce, and sales teams
- Proficiency in merchandising software (e.g., SAP)
- Creative/innovative
- Excellent written and verbal communication skills
- Analytical
**Work arrangement is hybrid but must also be willing to report onsite in Makati