Associate Research Manager

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in.

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Job Details

ASSOCIATE RESEARCH MANAGER, Creative and Media

Manila, Philippines

We're the world's leading data, insights, and consulting company we shape the brands of tomorrow by better understanding people everywhere.

About the job

Drive impactful creative and media insights for clients by managing endtoend research projects, from design to delivery. Combine strong analytical skills with media expertise to translate data into clear, actionable recommendations. Lead a small team, build trusted client relationships, and support growth through highquality delivery and solution adoption.

A critical success factor will be a strong client partnership, willingness to stretch and stay on top of multiple projects happening simultaneously. The person will also demonstrate high attention to detail alongside flexibility and agility.

Job Goals

1.Client Management & Consultancy

• Have a clear understanding of client businesses, collaborators, markets, and verticals contribute practical, evidence-based recommendations.
• Strong questioning and probing skills to reveal the true business challenges behind client conversations, with the ability to customize research design and insights accordingly.
• Foster meaningful bonds with clients until you are regarded as an integral member of the team able to give advice and help.
• Present confidently and regularly facilitate discussions to clarify business issues.
• Contribute to strategic client account plans.

2. Media Measurement and Creative Expertise

• Lead the implementation of Kantar's proprietary creative and media solutions along with established approaches (e.g., brand lift, creative diagnostics, creative testing, campaign effectiveness). Deliver clients meaningful insights.
• Skilled at delivering high-quality insights under tight deadlines, distilling complex research findings into concise, compelling stories that highlight the so what for clients.
• Establish relevant research procedures (sampling, questionnaire, data specifications) and synthesize multiple data streams (sales, media spend, platform metrics) into persuasive, brief summaries with transparent business impact.
• Formulate, articulate and validate hypotheses to help build appropriate, relevant and impactful stories.
• Secures accurate and timely completion of account outputs, including data tables, essential metrics, presentations, reports, and workshops. Balances carrying out own analysis and producing deliverables with distributing tasks among the team.
• Enhance account efficiency by reviewing, improving, and streamlining processes and systems without compromising quality.
• Tasked with managing and evaluating junior team contributions to verify the correct and timely delivery of scripts, charting, fieldwork, and data from the designated departments.

3. Commercial & Growth Support

• Maintain strong delivery and growing client relationships through strong critical thinking and expertise.
• Support Director in building of proposals and pitches content and pricing (needs discovery, methodological design, costing, proposal drafting, and portions of pitch delivery).
• Monitor finance processes (paperwork/contracts/PO/billing) carefully and deal with direct costs and time costs with accuracy.

4. People & Team

• Support and advise 2-3 junior team members by delivering ongoing feedback, monthly check-ins, and timely appraisal input outline clear objectives.
• Balance direct involvement in analysis and deliverable creation with effective delegation, feedback, and support/management of junior team members.
• Complete all Performance Appraisals Process responsibilities on time.

Ideal Skills and Capabilities:

• You have 4-6 years of relevant experience in insights, marketing, or media, including agency, ad tech, or client-side. Your background includes campaign measurement, brand tracking or lift, and creative testing. You possess a strong quantitative foundation. You are familiar with digital platforms such as Google/YouTube, Meta, and TikTok.

• Technical Proficiency: Intermediate proficiency in Excel/Google Sheets for data handling.

• Bilingual Business Proficiency: Fluent in English and Tagalog, with the ability to analyze, write, and communicate insights clearly to diverse audiences, including senior executives.

• Extensive Client Management: Extensive experience managing relationships with clients and various collaborators, having confidence to provide advisory that can influence decisions, and setting clear expectations.

• Insightful Communicator: Clear and concise in both written and verbal communication skilled at translating complex analysis into practical, business-ready recommendations.

• Presentation Skills: Proven track record of confidently delivering research findings and strategic recommendations in client-facing settings.

• Cooperation & Positive Growth Outlook: Cooperative, resilient, and organized, with strong attention to detail, and the ability to thrive under pressure. Exhibits a positive, proactive attitude manages uncertainty with confidence, thinks imaginatively, takes responsibility for challenges, and provides practical, innovative solutions.

• Leadership: Have experience line managing at least 2 people in the past and able to initiate growth plans for individuals.

• Research Fundamentals: Adept at questionnaire and sample design, defining data specifications, performing quality checks, charting, and full project coordination skilled in integrating sales, media spend, and platform data.

• People Management: Experience line-managing a team of two or more, providing guidance, feedback, and development support.

Continue to shape your future at Kantar. We're proud you're considering how to always get better and are making the investment in your career. Let's continue to win together and help shape the brands of tomorrow.

What part of Kantar might I be joining

You'll be joining our Insights division, the masters of using data to resolve challenges. They help brands define what they should stand for, how to reinvent and renew their offer, how to better reach audiences, and how to win with consumers. By blending human insights expertise with the latest technology advances, Insights make sure we can deliver innovative information to brands everywhere.

Why join Kantar

We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And if we combine the expertise of our people with the latest AI technology, we can really help brands discover some amazing insights.

And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way works for them. We encourage applications from all backgrounds and sections of society. Even if you feel like you're not an exact match, we'd love to receive your application and talk to you about this job or others at Kantar.

Privacy and Legal Statement

At Kantar, the diversity of our employees provides a richer environment for our employees and broader depth and breadth of thinking for our clients. Kantar is committed to inclusion and diversity therefore, we welcome applications from all sections of society and do not discriminate based on age, race, religion, gender, pregnancy, sexual orientation, gender identity, disability, marital status, or any other legally protected characteristics.

PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by The Kantar Group Limited (Kantar). Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager.
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Kantar Rewards Statement

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitiveand alsoto support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that's out of the ordinary and join us.

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health andwell beingis taken into consideration.

We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

Kantar is the world's leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar's 30,000 people help the world's leading organisations succeed and grow.