APAC Regional Marketing Specialist

REGIONAL MARKETING SPECIALIST

THE ROLE

Support Brunel Asia's marketing and communication needs by executing regional marketing plans, responding to local requests, and ensuring consistent, high-quality brand delivery across all channels. This role works closely with regional and global marketing teams and requires strong coordination, design, and digital skills.

JOB RESPONSIBILITIES

1. General Marketing

Partner with local stakeholders to understand needs and produce aligned marketing materials within brand, budget, and regional priorities

Draft, design, and format branded documents such as fact sheets, flyers, and country guides

Support proposals and presentations by creating on-brand layouts, graphics, and visuals

Coordinate print production including documents, signage, and large-format materials

Manage sourcing, production, and stock replenishment of branded merchandise

Contribute to regional marketing initiatives and ensure all outputs meet brand and quality standards

1. Digital Marketing

Create, assemble, and publish website content in the CMS, ensuring SEO best practices and compliance with global standards

Develop a steady pipeline of social media content (LinkedIn, Facebook, Instagram) to drive engagement and traffic

Apply best-practice social posting techniques including hashtags, tagging, and timing

Produce templates and assets to support recruitment and job-promotion activities

Handle or redirect inbound digital queries appropriately

Gather internal media (photos, videos) for use in digital content

Review digital analytics and provide insights to improve performance

1. Events and Internal Communication

Support internal and external event planning, including logistics, signage, multimedia, collateral, and supplier coordination

Assist with photography and post-event content sharing

Contribute to internal team celebrations and activities

Maintain the intranet by publishing, updating, and organising key content and marketing resources

Share local events and updates as internal news items

1. Regional and Global Collaboration

Work closely with Asia and global marketing teams to share knowledge, reuse materials, improve efficiency, and align local activity with global standards

Participate in global marketing discussions where relevant and adopt specialised skills to support regional needs

WHAT WE EXPECT OF YOU

Bachelor's degree in Marketing, Advertising, or a related discipline

Minimum of 2 years of relevant experience in digital marketing or social media marketing/advertising

Experience with design tools such as Adobe Suite (Photoshop, Illustrator, InDesign, After Effects, etc.) or Canva

Experience with content management systems or website platforms such as WordPress, Wix, Squarespace, Sitecore, etc.

Strong skills in Microsoft Office and ability to quickly learn new tools

Strong organisational and prioritisation skills

Ability to work in a fast-paced, collaborative environment

Excellent analytical, communication, and presentation skills

High attention to detail and strong time management skills

Proactive, problem-solving, and positive mindset

Proficiency in the Chinese language is an added advantage

WHAT WE CAN OFFER YOU

Excellent corporate culture

Friendly and supportive team

Opportunity to work as part of a highly collaborative Asia/Australasia marketing team

Exposure to and learning from a variety of global marketing specialists

Fun and engaging working environment

Career development opportunities

Open and transparent communication

Great Place to WorkCertified company

Premium HMO coverage

Holistic employee experience programs

Work-from-home and hybrid work setup

Rewards and performance incentives

Monthly engagement activities

Paid referral program

At Brunel, we have built a truly sustainable and durable business model by connecting specialists to exciting career opportunities, supporting career development, and offering fair and equal employment opportunities.