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PPC Strategist Job Description
Signalytics is seeking a data-driven and results-oriented Amazon PPC Strategist to lead the
planning, execution, and optimization of high-performing advertising campaigns. This role is
perfect for someone passionate about driving sales, improving ROI, and staying ahead of e-
commerce trends. The ideal candidate has proven experience managing Amazon PPC
campaigns and a deep understanding of analytics, bidding strategies, and performance
optimization.
Key Responsibilities:
• Campaign Strategy & Execution:
o Plan, launch, and manage Amazon PPC campaigns across Sponsored Products,
Sponsored Brands, and Sponsored Display.
o Conduct keyword research, competitor analysis, and market evaluations to identify
growth opportunities.
o Continuously test and refine bidding strategies, ad placements, and targeting
methods to maximize ROI.
o Collaborate with Brand Management and Creative teams to ensure campaigns align
with overall marketing goals.
• Performance Analysis & Optimization:
o Monitor and analyze campaign performance to increase ROAS and reduce wasted ad
spend.
o Prepare performance reports and deliver actionable insights for internal teams and
clients.
o Stay updated on Amazon advertising trends, algorithm changes, and platform best
practices.
Account Management & Collaboration:
o Manage multiple client accounts in a fast-paced, deadline-driven environment.
o Communicate effectively with cross-functional teams to align PPC initiatives with
broader e-commerce strategies.
Qualifications & Skills:
• Minimum 3 years of hands-on experience in Amazon PPC campaign management.
• Strong understanding of Amazon Advertising Console, keyword bidding, and ACoS
optimization.
• Proven track record of improving ROI, ROAS, and campaign efficiency.
• Excellent analytical and problem-solving skills with the ability to translate data into
actionable strategies.
• Ability to manage multiple accounts and projects simultaneously.
• Experience with tools such as Helium 10, Pacvue, or similar PPC software is a plus.• Strong communication and reporting skills.
What We Offer:
• Competitive salary and performance-based cash bonuses.
• Paid time off and professional training opportunities.
• Career growth and advancement within a dynamic company.
• Team-building events and a supportive work environment.
At Signalytics, we empower e-commerce brands with cutting-edge advertising strategies. As
part of our team, you'll have access to the latest tools, continuous learning opportunities, and a
culture that values innovation and growth.
Apply now and take your PPC expertise to the next level!
Job ID: 148945393
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