AI is changing how great marketers work.We're looking for a performance marketer who wants to use it to their full advantage.
Who We Are
We are a fast-growing technology company on a mission to revolutionise training and learning in frontline workplaces. Our platform helps organisations bridge skills gaps, improve employee capability and wellbeing, and deliver effective blended learning experiences.
Our customers include leading organisations across transportation, infrastructure, hospitality, and other frontline industries. We believe digital-only learning solutions often fail to ensure workers and customers achieve the highest standards of safety, quality, and performance.
We are a dynamic team, passionately committed to helping our clients achieve meaningful business outcomes. As an organisation that values learning, a growth mindset, and real-world impact, we are invested in helping our people grow while making a sustainable difference to our community and environment.
Key Responsibilities
- Take complete ownership of advertising campaigns, with hands-on management across multiple paid and directory channels.
- Develop and optimise landing pages with a strong focus on Conversion Rate Optimisation (CRO).
- Analyse conversion and deal-creation data and feed insights back into advertising strategy.
- Conceptualise and create compelling advertising creatives, including static images and video.
- Optimise advertising spend and overall campaign performance.
- Identify and test new advertising channels, tools, platforms, and growth opportunities.
- Monitor, analyse, and report on campaign performance.
- Work closely with sales and marketing teams to connect advertising activity with pipeline and revenue outcomes.
Tools & Platform Experience
Experience with a range of the following platforms and tools is highly desirable:
- Pay-per-click platforms such as Google Ads and Microsoft/Bing Ads
- Social advertising platforms such as Facebook/Instagram, LinkedIn, and YouTube
- B2B directory and review platforms
- WordPress
- HubSpot
- Adobe Creative Suite and/or Canva
- AI tools for marketing and creative production
- Landing page and CRO platforms such as Unbounce
Qualifications & Experience
- Documented evidence of campaigns you have personally developed, managed, and optimised.
- Demonstrated results across return on ad spend, lead generation, and cost-per-lead reduction.
- Strong understanding of performance marketing principles, attribution, funnel optimisation, and campaign experimentation.
- Experience working with B2B, technology, or SaaS businesses is highly desirable.
Success Metrics
Success in this role will be measured by:
- Contribution to qualified pipeline and closed-won revenue.
- Reduction in customer acquisition costs.
- Identification of high-performing channels and campaigns.
- Ability to translate performance data into actionable insights and recommendations.
- Continuous improvement in campaign efficiency, conversion rates, and overall marketing ROI.
About You
- Bachelor's degree preferred but not required.
- Extensive hands-on experience running and optimising paid advertising campaigns.
- Background or experience in technology, SaaS, or B2B marketing.
- Outstanding written and verbal communication skills.
- Collaborative and team-oriented, while also comfortable working autonomously.
- Creative thinker with a willingness to experiment and challenge conventional approaches.
- Strong commercial mindset and understanding of how marketing activity contributes to revenue.
- Highly analytical, curious, and results-driven.
Why Join Us
- Significant advertising budget and opportunity to make a measurable impact.
- Competitive compensation.
- Fully remote working environment.
- Regular recognition and team awards for strong contributors.
- Encouragement to bring forward new ideas, initiatives, and feedback.
- Regular knowledge-sharing sessions to develop and expand your marketing capabilities.
- Personal development and career growth opportunities.
How to Apply
Please submit your resume along with examples of previous advertising campaigns you have personally managed, including the results achieved.
This is a full-time position. Agency applications are not being considered.
