About Our Client
Our client is a leading B2B digital marketing agency specializing in demand generation, account-based marketing (ABM), paid media, and digital strategy. They partner with global technology brands to deliver data-driven marketing programs that accelerate revenue growth. Known for their collaborative, people-first culture, they combine strategic expertise, cutting-edge marketing technology, and a commitment to innovation to help clients achieve measurable business results.
Position Overview
The ideal candidate will be responsible for managing and optimizing digital advertising campaigns ensuring error-free execution and delivering exceptional results. This role requires excellent communication skills, a deep understanding of digital ad platforms and analytics, and a keen eye for detail.
Key Responsibilities
- Execute the end-to-end implementation of paid media campaigns, ensuring all deliverables are completed accurately, on time, and in accordance with client requirements and internal standards.
- Perform comprehensive quality assurance (QA) reviews before and after campaign launches to ensure campaign configurations, tracking, budgets, creative assets, and naming conventions are accurate and functioning as intended.
- Monitor campaign delivery, pacing, and performance throughout the campaign lifecycle, proactively identifying issues and implementing approved optimizations to maintain campaign health.
- Troubleshoot campaign, tracking, and platform issues, collaborating with internal subject matter experts to quickly resolve discrepancies and minimize client impact.
- Maintain accurate campaign documentation, project updates, and execution status within Asana while ensuring stakeholders are informed of progress, risks, and blockers.
- Collaborate closely with Paid Search, Paid Social, Analytics, Client Services and Strategy teams to ensure campaigns are delivered efficiently and aligned with client objectives.
- Support campaign reporting by validating data accuracy, assisting with performance analysis, and identifying operational insights that improve campaign execution.
- Contribute to the continuous improvement of operational processes by documenting best practices, identifying workflow efficiencies, and supporting the development of scalable standard operating procedures (SOPs).
- Stay current on platform updates, advertising policies, and emerging digital marketing technologies, applying new knowledge to improve campaign execution and operational excellence.
Required Qualifications:
- 3+ years of professional experience in Ad Operations with demonstrated expertise in executing, monitoring, and optimizing Paid Search and Paid Social campaigns while ensuring operational excellence and campaign accuracy.
- Proficiency in Google Ads, Microsoft Advertising (Bing), LinkedIn Ads, and Meta Ads, including campaign setup, quality assurance, budget management, and optimization support.
- Advanced proficiency in Microsoft Excel and Google Sheets, including complex formulas, pivot tables, data validation, lookups and the ability to analyze and manipulate large data sets.
- Excellent project management, organizational, and time management skills with the ability to prioritize and manage multiple campaigns simultaneously using project management platforms such as Asana while consistently meeting deadlines and service level agreements (SLAs).
- Strong written and verbal communication skills with the ability to communicate effectively across all levels of the organization, proactively share updates, ask clarifying questions, and collaborate efficiently using internal tools such as Slack and Asana.
Preferred Qualifications:
- Previous experience supporting B2B technology clients within a digital marketing agency environment.
- Exposure to programmatic advertising platforms such as 6sense, Demandbase, StackAdapt, The Trade Desk, or similar demand-side platforms (DSPs).
- Proficiency in reporting and visualization tools such as Looker Studio, Tableau, Power BI, or similar platforms.
- Familiarity with marketing automation and CRM platforms such as HubSpot, Salesforce, or Marketo.
- Knowledge of Google Analytics 4 (GA4), Google Search Console, and other web analytics tools to support campaign tracking validation, performance troubleshooting, and reporting.
Why join our client
- 100% remote work environment
- Collaborative and inclusive culture
- Exposure to global B2B technology brands
- Opportunities to work with some of the industry's leading marketing technologies and platforms
