We are seeking an experienced Account Director to lead full-funnel Integrated Marketing Communication (IMC) strategy, creative excellence, and client partnership for one of our premier Japanese brand accounts. You will serve as the strategic bridge between local creative teams, Japanese expat leadership, and client stakeholders to deliver high-impact, 360° campaigns.
Key Responsibilities:
- Lead 360° IMC Campaigns: Drive integrated campaign strategy and execution across digital, socials, PR, experiential activations, and live/e-commerce ecosystems.
- Client Partnership & Growth: Build trusted relationships with local and expat client stakeholders, driving account growth and identifying new business opportunities.
- Cross-Cultural Leadership: Act as the strategic link between local Philippine agency teams, Japanese expat directors, and regional brand leadership.
- Data-Driven Strategy (PDCA): Utilize PDCA cycles and analytics-led reporting to directly connect communication efforts to client KPIs and business growth.
- Team Mentorship: Lead and mentor Account Executives to ensure operational excellence and account health.
Qualifications:
- 8+ years of account management experience in an advertising/creative agency.
- Proven track record leading major full-funnel integrated brand campaigns (not limited to media execution).
- Expertise in digital marketing, KOL management, and live selling/e-commerce ecosystems.
- Familiarity with Japanese corporate culture, media landscapes, or direct experience managing Japanese brand accounts.
- Strong presentation, negotiation, and account P&L management skills.
